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Articles On Reputation

Reputation Articles

Everyone has an opinion. These days more than ever, they have the ability to get that opinion heard loud and clear. When your company is mentioned online, you need to be prepared to protect and boost your squeaky-clean reputation.

5 Easy Ways to Tank Your Online Reputation with Shady Review Practices!

5 Easy Ways to Tank Your Online Reputation with Shady Review Practices!

We all know about the guidelines for posting reviews on Google, Yelp and other sites, saying that business reviews should be honest, real,...

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In Trust Symbols We Trust

In Trust Symbols We Trust

They’re like merit badges for your business website. Display the logos of reputable organizations or customers that endorse your...

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The REAL Cost of Bad Customer Service [Infographic]

The REAL Cost of Bad Customer Service [Infographic]

It’s all too easy to think of bad customer service as a series of isolated incidents. Sure, things can...

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2 Simple Ways to Own Your Business’s Online Reputation

2 Simple Ways to Own Your Business’s Online Reputation

Go to Google. You can go right now, I’ll wait. Type in your business name and some location info,...

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25 Skills for Excellent Customer Service [Infographic]

25 Skills for Excellent Customer Service [Infographic]

I think it was Abraham Lincoln or Khloé Kardashian who once said, “You can please some of the people...

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5 Types of Complaining Customers (and How to Handle Them)

5 Types of Complaining Customers (and How to Handle Them)

Customer complaints are simply a fact of life when it comes to business. And whether the blame lies with...

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How to Manage a Social Media Crisis

How to Manage a Social Media Crisis

Recently you may have noticed that a handful of big companies have made some major blunders on social media....

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3 Mistakes That Can Hurt Your Business’s Online Reputation

3 Mistakes That Can Hurt Your Business’s Online Reputation

“It takes many good deeds to build a good reputation, and only one bad one to lose it.” -Ben...

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Just One Thing

Just One Thing

Recently I received a coupon in the mail from the local franchise of a national tire and lube chain...

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5 Quick Tips to Getting More Online Reviews

5 Quick Tips to Getting More Online Reviews

In our recent webinar, a small business owner lamented the lack of reviews their company was getting online. Their...

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How to Fix a Bad Online Reputation

How to Fix a Bad Online Reputation

We’ve previously discussed the steps you can take to proactively protect your business’s online reputation, but what happens if...

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Claim Your Name – Manage Your Reputation Before You Need It!

Claim Your Name – Manage Your Reputation Before You Need It!

As a local business, you rely on local advertising and customer service to make sure that you have a...

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Online Reputation Management: An Ounce of Prevention…

Online Reputation Management: An Ounce of Prevention…

Despite your best efforts, your business’s reputation will eventually take a hit online, whether it’s a disgruntled customer posting...

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6 Online Reputation Management Mistakes

6 Online Reputation Management Mistakes

A company’s online reputation, like most things worthwhile, can be difficult to build but fiendishly easy to shatter. The...

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Overcoming Negative Customer Reviews

Overcoming Negative Customer Reviews

It’s bound to happen sooner or later. You can’t please everyone. While researching your business online, you discover negative...

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What is Reputation Management?

What is Reputation Management?

Reputation management has undergone major changes in the past 5 years. It still means exactly the same thing it...

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Reviewing Reviews [Infographic]

Reviewing Reviews [Infographic]

Using data from over 20 respected sources, the folks at PeopleClaim have put together the following infographic on online...

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Get More Customers By Responding to Negative Reviews

Get More Customers By Responding to Negative Reviews

Sometimes you run across some things on the web that is just so useful, you have to share. That’s...

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9 Rules To Keep a Positive Reputation: Infographic

9 Rules To Keep a Positive Reputation: Infographic

Sometimes we need to be reminded of some of life’s basic rules. Like the “Golden Rule” or “An Apple...

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Reputation Management Lessons from Lance Armstrong and Arnold Schwarzenegger (and others)

Reputation Management Lessons from Lance Armstrong and Arnold Schwarzenegger (and others)

Short of a technology apocalypse, there’s no going back to pre-Internet days when it was so much easier to...

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Why Use Twitter for Business?

Why Use Twitter for Business?

Having difficulty seeing how Twitter could possibly benefit your business? Think only the big brands or celebrities can get...

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