In the Trades? Here are 6 Tasks Your Business Should Digitize
By Brian Sherman Whether you’re an electrician, HVAC technician, plumber or any other contractor in the trades, the need...
Yes, Your Law Firm Can Go Paperless – Here Are the Rules and Tools You Need
Rules on record management, e-signatures, storing digital information, document scanning and more By Brian Sherman After the pandemic and...
4 Health and Wellness Industry Marketing Ideas to Try Now
By Margie Zable Fisher Here’s some pandemic-related good news for health and wellness businesses: COVID-19 has emphasized an increase...
5 Tasks Every Law Firm Can Automate to Save Time
By Debs Renz Small and mid-size law firms certainly have their hands full. Between large caseloads, personalized client relationships...
Ramp Up Your Customer Experience for the New Year’s Fitness Rush
By Debs Renz Just as New Year’s Eve is synonymous with party hats and champagne toasts, New Year’s resolutions...
Pricing Transparency Is a Powerful Way to Eliminate Friction
Contributed by Neal Polachek, Founder of ThinkLikeAnApp We think about friction points as unnecessary hurdles that get in the way...
10 Money & Time Saving Marketing Ideas for Construction Business
By Seth Richtsmeier Running a successful construction business is no walk in the park. It takes hard work and...
6 Easy Ways Health & Wellness Pros Can Retain Clients
By Margie Zable Fisher As a health and wellness professional, it’s easier for you to provide a better experience...
In the Trades? Here’s What Customers Expect From You Now
By Brian Sherman In the past few years, the home services industry saw what felt like a decade’s worth...
Don’t Sweat It: Fitness Customers Changed Post-COVID. Here’s How to Adapt.
By Seth Richtsmeier It’s no surprise the fitness industry has changed dramatically over the course of the pandemic. From...
5 Must-Try Home Services Marketing Strategies for 2022
By Brian Sherman As consumers shifted to a home-based reality over the past 18 months, their financial focus moved...
5 Ways to Get More Positive Online Reviews for Your Fitness Business
And Why They’re More Important Than Ever By Margie Zable Fisher Fitness businesses were among the hardest hit by...
Different Kinds of Customer Complaints: 5 Complainer Personality Types (and How to Deal with Them)
Complaints are simply a fact of life when it comes to business. Whether the blame lies with you or...
Is Friction Slowing Down Your Business Growth?
Contributed by Neal Polachek, Founder of ThinkLikeAnApp Just last month, Jeff Bezos spent some of his massive wealth going to...
Are Your Prospects and Customers in the Anxiety Gap?
Contributed by Neal Polachek, Founder of ThinkLikeAnApp When you build trust with your customers and prospects, that trust is translated...
How Authentic Is Your Business … Really?
Contributed by Neal Polachek, Founder of ThinkLikeAnApp We often toss around the word “authentic” like we toss around nickels and...
Build a Trust Triangle in Business: The 3 Elements of Trust
Contributed by Neal Polachek, Founder of ThinkLikeAnApp We’ve all been through quite a year, and it’s clear that some of...
Insurance 101: What Insurance Coverage Should Small Businesses Have?
By Katherine Jones, Coterie Insurance What would happen to you and your business if you severely injured a customer...
Why You May Need Small Business Liability Insurance
By Katherine Jones, Coterie Insurance Every small business contends with risk. Though you likely do what you can to...
Insurance Coverage Small Businesses Might Need (But Often Don’t Have)
By Katherine Jones, Coterie Insurance Small businesses are often required to have some degree of commercial business insurance. However,...
Barry Moltz: What the 2021 Customer Experience Will Look Like
Contributed by Small Business Expert Barry Moltz Customers’ habits drastically changed when the COVID pandemic forced the physical closing...