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Articles On Social Media

Social Media Articles

You’ve identified your ideal customer, you know all about them and you’ve got a sure-fire marketing plan in place. It’s time to get social. Though low-cost, it’s not exactly easy…but it can be.

6 Ways You Can Outsmart Facebook’s New Algorithm

6 Ways You Can Outsmart Facebook’s New Algorithm

Facebook rolled out a new algorithm earlier this year. Since then, we’ve had a couple months to dig into...

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Which Social Media Is Best for Live Videos? Our Top Live Video Tips

Which Social Media Is Best for Live Videos? Our Top Live Video Tips

There are two types of video I absolutely have to watch live, in real time – sports, and The...

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How Much Do Facebook Ads Cost? You Could Be Overpaying

How Much Do Facebook Ads Cost? You Could Be Overpaying

Here’s the deal: Facebook advertising does not have a set cost. It’s all based on competition – what you’re...

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3 Unconventional Tips from a Social Media Expert

3 Unconventional Tips from a Social Media Expert

I regularly hear social media advice that doesn’t sound realistic to me–and I say this as someone whose workweek...

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Top 6 Instagram Tips for the Local Marketer

Top 6 Instagram Tips for the Local Marketer

When you think of Instagram, what comes to mind? For most of us, it’s thoughts of food, puppies, even...

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Social Media Checklist: 6 Boxes to Check before You Finally Hit “Post”

Social Media Checklist: 6 Boxes to Check before You Finally Hit “Post”

Does your social media feel like it’s on autopilot? Maybe you don’t post regularly, haven’t posted in awhile, or...

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Advertising on Facebook: The Difference between Boosted Posts and Facebook Ads

Advertising on Facebook: The Difference between Boosted Posts and Facebook Ads

I have a confession to make. Taco Tuesday comes twice a week in our household. My husband and I...

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If This One Word Describes Your Social Strategy, You’ll Fail

If This One Word Describes Your Social Strategy, You’ll Fail

Of all the digital marketing options out there, social media remains one of the most mysterious for small business...

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How to Use Twitter to Reap Big Rewards

How to Use Twitter to Reap Big Rewards

We all know Facebook is (no doubt) the social media giant. Any local business should definitely start there. But...

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Content Curation Can Work for You – 3 Easy Ways

Content Curation Can Work for You – 3 Easy Ways

When I say, “Content curation is likely the answer for your small business,” I expect to get some blank...

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Social Media Automation: The Do’s and Don’ts

Social Media Automation: The Do’s and Don’ts

While having a social media marketing strategy is a necessity for any local business today, it can become extremely...

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Respond to Negative Reviews Online in 6 Steps

Respond to Negative Reviews Online in 6 Steps

When you get a negative review online, it can feel like the worst thing that’s ever happened to your...

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Social Media Basics: Getting Customers to Comment

Social Media Basics: Getting Customers to Comment

Anyone with social media knows the anxiety that comes from pressing “Post” and…waiting. Then, when a like or a...

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Leveraging Holidays to Boost Customer Loyalty – a Study on Taco Tuesday

Leveraging Holidays to Boost Customer Loyalty – a Study on Taco Tuesday

Ever heard of Taco John’s? We don’t mean to insult the chain of Mexican-style fast food joints if you...

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Boosting Facebook posts – the DOs and the please, please DON’Ts

Boosting Facebook posts – the DOs and the please, please DON’Ts

You already know Facebook provides great opportunities for local businesses to promote themselves to current and potential customers. One...

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Were you at the Seattle Biz Talk?

Were you at the Seattle Biz Talk?

Local businesses in the Pacific Northwest face similar challenges to your own. Much like you, they know they need...

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Make Facebook Your Digital Marketing Bestie

Make Facebook Your Digital Marketing Bestie

We recently touched on Google AdWords and how you can next-level your search engine marketing in the new year....

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6 Funny President’s Day Tweets That’ll Have You Feeling Patriotic

6 Funny President’s Day Tweets That’ll Have You Feeling Patriotic

President’s Day is on the horizon, and we know you’re super pumped for your day off! Okay, that was...

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Video Marketing – It’s Time to Get in the Game

Video Marketing – It’s Time to Get in the Game

We get it – the digital space today can sometimes feel overwhelming. With so many different channels to direct...

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Our Top Tips to Successfully Market Your Business on Social Media in 2017

Our Top Tips to Successfully Market Your Business on Social Media in 2017

By now you’re probably already aware of the power that social media channels such as Facebook, Twitter, Instagram and...

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8 Creative Social Media Ideas for Your Business During the Holidays

8 Creative Social Media Ideas for Your Business During the Holidays

The holidays aren’t only good for business. They’re also great for social media because everyone online is abuzz with...

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