Articles On Local Marketing

As a local business owner, marketing to customers where they hang out is your bread and butter. We’re here to help you get found online and get recognized in your local community.

[Podcast] Find Your Ideal Customers, Then Crush Your Marketing Goals

Back Office

[Podcast] Find Your Ideal Customers, Then Crush Your Marketing Goals

Different things appeal to different people, and the same applies to business. Not every customer will want your product...

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14 Surprisingly Cheap Marketing Strategies that Cost Less Than Lunch

Advertising

14 Surprisingly Cheap Marketing Strategies that Cost Less Than Lunch

Running a small business often means working on a tight budget and a tight timeline, but there’s no reason...

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Snag More Online Reviews and Boost Your Star Rating with a Custom Google Review Link

Local Marketing

Snag More Online Reviews and Boost Your Star Rating with a Custom Google Review Link

There’s nothing like a deep sigh after a job well done. You came, you saw, you crushed that job...

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[Podcast] Deliver Extraordinary Customer Service that Makes Business Boom

Local Marketing

[Podcast] Deliver Extraordinary Customer Service that Makes Business Boom

Many small businesses believe they offer a great customer service experience. However, the high failure rate of early-stage businesses...

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[Podcast] Get Into Your Clients’ Head and Scale Your Small Business

Local Marketing

[Podcast] Get Into Your Clients’ Head and Scale Your Small Business

You’ve heard it before — lack of funding, poor team management, broken business models and failed marketing campaigns. There...

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6 Signs Your Small Business is Growing Up

Local Marketing

6 Signs Your Small Business is Growing Up

Starting a business is a roller coaster of emotions. You’re hitting a new milestone each day, for better or...

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Refresh Customer Personas for Post-COVID Business Success

Branding

Refresh Customer Personas for Post-COVID Business Success

COVID-19 shook up last year; even those with 20/20 vision couldn’t see it coming. There were more challenges than...

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Barry Moltz: What the 2021 Customer Experience Will Look Like

Local Marketing

Barry Moltz: What the 2021 Customer Experience Will Look Like

Contributed by Small Business Expert Barry Moltz Customers’ habits drastically changed when the COVID pandemic forced the physical closing...

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[Podcast] Step Up Effective Communication and Watch Your Business Grow

Branding

[Podcast] Step Up Effective Communication and Watch Your Business Grow

When it comes to building your business, effective communication plays a big role in your success. This goes beyond...

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How to Use Google Posts to Earn Your Spot at the Top of Search Results

Google My Business

How to Use Google Posts to Earn Your Spot at the Top of Search Results

One of the advantages of being a small business owner is the chance to connect with your customers the...

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SEO Trends and Strategies to Take into 2021

Local Marketing

SEO Trends and Strategies to Take into 2021

The world around us changed drastically in 2020. Business owners used the digital shift to advance their businesses and...

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Grow Deeper Roots with Customers by Improving Follow-Up

CRM

Grow Deeper Roots with Customers by Improving Follow-Up

You landed a landscaping job, crushed it and now you’re headed back in the office. You’re confident that you’ve...

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Breaking Through Business Roadblocks — Don’t Get Tripped Up

Local Marketing

Breaking Through Business Roadblocks — Don’t Get Tripped Up

Not all businesses are created equal but, one thing’s for sure, they’ve got some pretty similar obstacles in the...

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Trouble Claiming Your Google My Business Listing? Try These Tips

Local Marketing

Trouble Claiming Your Google My Business Listing? Try These Tips

In this tech-savvy age, people turn to the internet for nearly all of their needs. Wouldn’t your business love...

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Small Business Networking: 10 Ways to Get Started

Local Marketing

Small Business Networking: 10 Ways to Get Started

If you’re a small business owner, you probably don’t have much free time. Still, you need to build some...

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Why Authenticity in Marketing Wins Every Time

Local Marketing

Why Authenticity in Marketing Wins Every Time

To be authentic by definition, is to ensure that something is “Truly what it is said to be.” When...

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Small Business Support that Doesn’t Cost a Thing

Local Marketing

Small Business Support that Doesn’t Cost a Thing

If you’re a small business owner or know someone who is, you’re aware of the time and effort needed...

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Let the New Normal Inspire You: Reimagine Your Business or Try a Startup

COVID-19

Let the New Normal Inspire You: Reimagine Your Business or Try a Startup

This year has provided us one crazy event after another. Our lives have shifted radically from how we work...

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Instagram Live Recap: How Customer Experience Can Transform Your Business

Local Marketing

Instagram Live Recap: How Customer Experience Can Transform Your Business

Our lives have transformed radically within the last four months. While the change was inescapable, it certainly exposed some...

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[Podcast] Digital Marketing + Brand Vision = Business Success

Branding

[Podcast] Digital Marketing + Brand Vision = Business Success

Having a deep understanding of the core business and a well-defined brand are the keys to success for any...

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[Podcast] Dive into the Secrets to Franchise Success with Fish PR Consulting

Back Office

[Podcast] Dive into the Secrets to Franchise Success with Fish PR Consulting

Did you know that franchise companies provide jobs for about 8 million Americans today? Owning a franchise allows individuals...

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