Articles On Social Media

You’ve identified your ideal customer, you know all about them and you’ve got a sure-fire marketing plan in place. It’s time to get social. Though low-cost, it’s not exactly easy…but it can be.

Periscope: Twitter’s New Live-Streaming Video App

Social Media

Periscope: Twitter’s New Live-Streaming Video App

Periscope is Twitter’s new live-streaming video app that allows users to watch and broadcast live video. The app allows...

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How Plumbers Are Rocking Social Media

Social Media

How Plumbers Are Rocking Social Media

Social media may not seem as natural a fit for plumbers as say bakers — or at least, it’s...

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The Top 5 Activities on Twitter, Google+ and Facebook [Infographic]

Social Media

The Top 5 Activities on Twitter, Google+ and Facebook [Infographic]

As a business that markets on social media, it’s important to understand how your audience is using social media.  A...

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Social Media Never Sleeps

Social Media

Social Media Never Sleeps

As a small business considering your options for online marketing, I’m sure you’ve seen the myriad recommendations for social...

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Facebook Introduces Topic Data: What Your Business Needs to Know

Social Media

Facebook Introduces Topic Data: What Your Business Needs to Know

Facebook continues to empower its marketers with more in depth data with its new rollout of topic data. This...

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Year of the Social Media Link

SEO

Year of the Social Media Link

Eric Schmidt, former Google CEO, stated last year “At Google, the biggest mistake I made was not anticipating the rise...

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3 Twitter Tips That Will Boost Your Twitter Marketing

Social Media

3 Twitter Tips That Will Boost Your Twitter Marketing

Looking for new ways to boost your business’s performance on Twitter? These three simple tips will help grow your...

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Examples of How Dentists Are Using Facebook

Social Media

Examples of How Dentists Are Using Facebook

If your dental office isn’t on Facebook, it should be. Using Facebook is a great way for your practice to...

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The Pros and Cons of Content Marketing for Lawyers

Blogging

The Pros and Cons of Content Marketing for Lawyers

Social media and blogging can be challenging for any profession to navigate, but it may be trickiest for lawyers. After all,...

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7 Things Lawyers Can’t Do on Social Media

Social Media

7 Things Lawyers Can’t Do on Social Media

Social media for most businesses = Big Marketing Opportunity. Social media for law firms = Big Ethical Challenge +...

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Social Media Advertising: Choosing the Right Platform for Your Business [Infographic]

Social Media

Social Media Advertising: Choosing the Right Platform for Your Business [Infographic]

There are so many different social media channels that it can be difficult to decide where best to spend...

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Your Business Needs to Use Social Media for Customer Service

Social Media

Your Business Needs to Use Social Media for Customer Service

Social media allows customers to voice their opinions, both positive and negative regarding their experience with your business, and they...

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Dex Media #ThrowbackThursday Local Marketing Advice

Advertising

Dex Media #ThrowbackThursday Local Marketing Advice

For a Dex Media Throwback Thursday event, we’ve decided to highlight our timeless articles that apply just as much...

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The Hidden Social Media Metrics You Should Pay Attention To

Social Media

The Hidden Social Media Metrics You Should Pay Attention To

In social media, there are the numbers that matter, and there are the numbers we tout. In fact, the...

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Expert Predictions for Social Media Marketing in 2015

Social Media

Expert Predictions for Social Media Marketing in 2015

With technology and the landscape of marketing constantly changing, it’s hard to tell where Social media will be in...

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Introducing Twitter’s New Small Business Planner App

Social Media

Introducing Twitter’s New Small Business Planner App

Twitter recently released a Small Business Planner mobile app to help businesses with their Twitter marketing campaigns. The app...

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4 Rules to Managing Twitter Chatter About Your Business

Social Media

4 Rules to Managing Twitter Chatter About Your Business

Social media is a two-way street. There’s the message you put out about your business, and the message that...

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The Evolution of Spam [Infographic]

Email Marketing

The Evolution of Spam [Infographic]

Back in July, I shocked folks with a candid and unflinching article detailing the dark and sordid history of...

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Making the Most Out of Promoted Tweets for Your Business

Social Media

Making the Most Out of Promoted Tweets for Your Business

Has your business used Twitter’s Promoted Tweets? Promoted Tweets is an effective way to run a Twitter marketing campaign for...

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Social Media Holiday Marketing Trends for 2014 [Infographic]

Local Marketing

Social Media Holiday Marketing Trends for 2014 [Infographic]

It’s true, the 2014 holiday marketing season is already here! The majority of businesses are probably already in full...

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Using Social Media Logins – What’s in It for Me?

Business Websites

Using Social Media Logins – What’s in It for Me?

During my daily wanderings through apps I use and bookmarked sites I visit, I’m often tempted to log in for...

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