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“Your call may be recorded for quality assurance purposes” – The Value of Call Tracking

“Your call may be recorded for quality assurance purposes” – The Value of Call Tracking

According to Digital Marketing Depot, when a user hits your landing page, it’s converted to a sale only 2-10% of...

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TOP NEWS STORIES AND TRENDS IN LOCAL BUSINESS 4/26

TOP NEWS STORIES AND TRENDS IN LOCAL BUSINESS 4/26

You could waste hours browsing the Web for local business news, and we know you don’t have the time. But, we...

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Are you ready for National Small Business Week?

Are you ready for National Small Business Week?

According to the U.S. Small Business Administration (SBA), April 30 – May 6, 2017 is National Small Business Week...

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3 Surefire Ways to Get Some Time Back Today

3 Surefire Ways to Get Some Time Back Today

You probably feel a certain amount of productivity when you stay busy throughout the day. You’re jumping from task...

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The Pros and Cons of Word-of-Mouth Advertising for Attorneys – Market Intel

The Pros and Cons of Word-of-Mouth Advertising for Attorneys – Market Intel

As a researcher, one of the most common answers I get when I ask businesses how their customers find...

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How Consumers Select Attorneys – Market Intel

How Consumers Select Attorneys – Market Intel

Understanding how consumers are searching for your firm is critical to understanding where to place your advertising dollars. SuperMedia...

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Yellow Page Users are Event Driven

Yellow Page Users are Event Driven

You may have seen a recent post about “Who’s using the Yellow Pages” or other recent articles discussing dramatic...

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Who’s Using the Yellow Pages?

Who’s Using the Yellow Pages?

Did you hear about the big snow storm up in New England over the weekend? Lots of homes were...

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Yellow Pages Opt Out

Yellow Pages Opt Out

Watch the short video below to find out how to opt out of yellow pages delivery: SuperMedia LLC is...

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IYP Offer Everything You Need

IYP Offer Everything You Need

In 2007, the Local Search Association, formerly the Yellow Pages Association, collaborated with national environmental organizations and government agencies...

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Print YP Produce Less Waste

Print YP Produce Less Waste

One of the many ways in which Yellow Pages publishers have made it easier than ever for consumers to...

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Yellow Pages Publishers Make It Easy to Recycle

Yellow Pages Publishers Make It Easy to Recycle

For 130 years, the Yellow Pages industry has worked to connect businesses with consumers who need their products and...

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Are Yellow Pages Really Green?

Are Yellow Pages Really Green?

One of the myths that has recently cycled about print Yellow Pages (PYP) is that they pollute the environment....

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PYP Promote Recycling

PYP Promote Recycling

Since more consumers are looking for ways to reduce their carbon footprint and impact on the environment, so too...

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Why Use Online Yellow Pages?

Why Use Online Yellow Pages?

The Local Search Association, previously the Yellow Pages Association, recently released the results of its Local Media Tracking Survey,...

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What Makes Internet Yellow Pages So Helpful?

What Makes Internet Yellow Pages So Helpful?

As more consumers have begun to recognize the benefits of using Internet Yellows Pages to find information about products...

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Benefits of Using Internet Yellow Pages

Benefits of Using Internet Yellow Pages

As more people have turned to the Internet for many of their purchasing needs, Yellow Pages publishers have taken...

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Internet Yellow Pages: Usage Statistics

Internet Yellow Pages: Usage Statistics

One of the main myths that has been circling recently is that no one uses the print or Internet...

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Yellow Pages Facts: Recent Usage Statistics

Yellow Pages Facts: Recent Usage Statistics

For many people, taking steps to “go green” is extremely important, since doing so not only benefits the environment,...

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Yellow Pages Help You Go Green

Yellow Pages Help You Go Green

In the past few years, social networks such as Facebook and Twitter have become a major resource for both...

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Consumers Trust Yellow Pages More than Social Networks

Consumers Trust Yellow Pages More than Social Networks

As technology has evolved and the Internet has become a popular source of obtaining information, many business owners have...

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