“Your call may be recorded for quality assurance purposes” – The Value of Call Tracking
According to Digital Marketing Depot, when a user hits your landing page, it’s converted to a sale only 2-10% of...
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TOP NEWS STORIES AND TRENDS IN LOCAL BUSINESS 4/26
You could waste hours browsing the Web for local business news, and we know you don’t have the time. But, we...
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Are you ready for National Small Business Week?
According to the U.S. Small Business Administration (SBA), April 30 – May 6, 2017 is National Small Business Week...
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3 Surefire Ways to Get Some Time Back Today
You probably feel a certain amount of productivity when you stay busy throughout the day. You’re jumping from task...
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The Pros and Cons of Word-of-Mouth Advertising for Attorneys – Market Intel
As a researcher, one of the most common answers I get when I ask businesses how their customers find...
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How Consumers Select Attorneys – Market Intel
Understanding how consumers are searching for your firm is critical to understanding where to place your advertising dollars. SuperMedia...
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Yellow Page Users are Event Driven
You may have seen a recent post about “Who’s using the Yellow Pages” or other recent articles discussing dramatic...
Read MoreWho’s Using the Yellow Pages?
Did you hear about the big snow storm up in New England over the weekend? Lots of homes were...
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Yellow Pages Opt Out
Watch the short video below to find out how to opt out of yellow pages delivery: SuperMedia LLC is...
Read MoreIYP Offer Everything You Need
In 2007, the Local Search Association, formerly the Yellow Pages Association, collaborated with national environmental organizations and government agencies...
Read MorePrint YP Produce Less Waste
One of the many ways in which Yellow Pages publishers have made it easier than ever for consumers to...
Read MoreYellow Pages Publishers Make It Easy to Recycle
For 130 years, the Yellow Pages industry has worked to connect businesses with consumers who need their products and...
Read MoreAre Yellow Pages Really Green?
One of the myths that has recently cycled about print Yellow Pages (PYP) is that they pollute the environment....
Read MorePYP Promote Recycling
Since more consumers are looking for ways to reduce their carbon footprint and impact on the environment, so too...
Read MoreWhy Use Online Yellow Pages?
The Local Search Association, previously the Yellow Pages Association, recently released the results of its Local Media Tracking Survey,...
Read MoreWhat Makes Internet Yellow Pages So Helpful?
As more consumers have begun to recognize the benefits of using Internet Yellows Pages to find information about products...
Read MoreBenefits of Using Internet Yellow Pages
As more people have turned to the Internet for many of their purchasing needs, Yellow Pages publishers have taken...
Read MoreInternet Yellow Pages: Usage Statistics
One of the main myths that has been circling recently is that no one uses the print or Internet...
Read MoreYellow Pages Facts: Recent Usage Statistics
For many people, taking steps to “go green” is extremely important, since doing so not only benefits the environment,...
Read MoreYellow Pages Help You Go Green
In the past few years, social networks such as Facebook and Twitter have become a major resource for both...
Read MoreConsumers Trust Yellow Pages More than Social Networks
As technology has evolved and the Internet has become a popular source of obtaining information, many business owners have...
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