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Articles On Mobile Marketing

Mobile Marketing Articles

Mobile marketing isn’t about the device someone’s holding. It’s about the someone holding it. Use mobile optimization and text message marketing to put your business in the palm of their hand.

Google is Calling Out Your Mobile-Unfriendly Site

Google is Calling Out Your Mobile-Unfriendly Site

When consumers are looking for something on their mobile phones, they want to find something quickly and they want...

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Dex Media #ThrowbackThursday Local Marketing Advice

Dex Media #ThrowbackThursday Local Marketing Advice

For a Dex Media Throwback Thursday event, we’ve decided to highlight our timeless articles that apply just as much...

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I’m Not a Retailer – Why Should I Care About Mobile?

I’m Not a Retailer – Why Should I Care About Mobile?

I’ve heard this sentiment expressed by many small businesses who don’t have a retail location or even a public...

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The Mobile Marketing Landscape for 2014 [Infographic]

The Mobile Marketing Landscape for 2014 [Infographic]

57 percent of users won’t recommend companies with poor mobile websites. This is according to a new infographic from...

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Mobile – How to Get Started

Mobile – How to Get Started

Mobile – its the next huge thing! Mobile – you should already be doing it! Mobile – if you...

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Social, Local, Mobile Commerce

Social, Local, Mobile Commerce

The latest buzzword in online marketing is SoLoMoCo (adding the “Co”, because SoLoMo is so 2012) and while it’s...

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2013 Holiday Sales: More Shopping, Less Spending

2013 Holiday Sales: More Shopping, Less Spending

The Thanksgiving weekend retail sales results are in and it looks like Americans are in the mood to shop...

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Give Your Email Marketing Campaigns a Mobile Makeover

Give Your Email Marketing Campaigns a Mobile Makeover

Those beautiful email messages you send to clients with all the lovely product shots and colorful “order now!” buttons?...

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Mobile Website vs. Mobile Apps – What’s the Difference?

Mobile Website vs. Mobile Apps – What’s the Difference?

Earlier this year, Emily discussed the Benefits of Choosing a Mobile Website over an App. To recap, a mobile...

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Small Businesses, Google Has a Hummingbird, and It’s Kind of a Big Deal!

Small Businesses, Google Has a Hummingbird, and It’s Kind of a Big Deal!

In case you didn’t know, Google has turned 15 years old this past week. They celebrated in the garage...

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Is Text Message Marketing 4 U?

Is Text Message Marketing 4 U?

OMG – Americans sent more than 2 trillion texts in 2012! With so many eyeballs glued to the tiny...

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How Small Businesses Are Using Mobile Marketing

How Small Businesses Are Using Mobile Marketing

The question of whether small businesses should use mobile to attract customers has recently been shown as a resounding...

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Mobile Marketing Best Tips From Dex Media

Mobile Marketing Best Tips From Dex Media

Mobile marketing has certainly grown in popularity over the past few years with small and medium-sized businesses. It is...

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Consumers Turn to Mobile for Local Searches

Consumers Turn to Mobile for Local Searches

Since the invention of the cell phone, many of us don’t know how we’ve lived without them. Today’s mobile...

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Are You Accepting Mobile Payments Yet?

Are You Accepting Mobile Payments Yet?

BIA/Kelsey reports that 40% of SMBs now accept payments with mobile credit card readers. Another 16% plan to add...

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How to Advertise Your Mobile App on Facebook

How to Advertise Your Mobile App on Facebook

If you have a mobile app for your local business to take reservations, display your catalog, offer coupons or...

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How to Use Your Smartphone to Grow Your Business

How to Use Your Smartphone to Grow Your Business

While more and more people are making the switch from feature phones to smartphones, some people remain hesitant and...

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Why Your Mobile Marketing Sucks

Why Your Mobile Marketing Sucks

I’m borrowing the title theme of Your Marketing Sucks by Mark Stevens, which is a great read and highly...

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Hot Apps to Help Small Businesses with Online Presence

Hot Apps to Help Small Businesses with Online Presence

As the old adage says “your time is money.” With so many mobile apps out there, how do small...

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Getting Tweets as Texts, Why Haven’t You Been Doing This?

Getting Tweets as Texts, Why Haven’t You Been Doing This?

We all know that Twitter is a valuable source of information and a great way to keep your business...

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How Mobile Can Help Your Small Retail Business

How Mobile Can Help Your Small Retail Business

So you have this device in your hand that is more powerful than the computer in your office. You...

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