Articles On Mobile Marketing

Mobile marketing isn’t about the device someone’s holding. It’s about the someone holding it. Use mobile optimization and text message marketing to put your business in the palm of their hand.

Give Your Email Marketing Campaigns a Mobile Makeover

Email Marketing

Give Your Email Marketing Campaigns a Mobile Makeover

Those beautiful email messages you send to clients with all the lovely product shots and colorful “order now!” buttons?...

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Mobile Website vs. Mobile Apps – What’s the Difference?

Mobile Marketing

Mobile Website vs. Mobile Apps – What’s the Difference?

Earlier this year, Emily discussed the Benefits of Choosing a Mobile Website over an App. To recap, a mobile...

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Small Businesses, Google Has a Hummingbird, and It’s Kind of a Big Deal!

Local Marketing

Small Businesses, Google Has a Hummingbird, and It’s Kind of a Big Deal!

In case you didn’t know, Google has turned 15 years old this past week. They celebrated in the garage...

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Is Text Message Marketing 4 U?

Advertising

Is Text Message Marketing 4 U?

OMG – Americans sent more than 2 trillion texts in 2012! With so many eyeballs glued to the tiny...

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How Small Businesses Are Using Mobile Marketing

Mobile Marketing

How Small Businesses Are Using Mobile Marketing

The question of whether small businesses should use mobile to attract customers has recently been shown as a resounding...

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Mobile Marketing Best Tips From Dex Media

Mobile Marketing

Mobile Marketing Best Tips From Dex Media

Mobile marketing has certainly grown in popularity over the past few years with small and medium-sized businesses. It is...

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How to Advertise Your Mobile App on Facebook

Advertising

How to Advertise Your Mobile App on Facebook

If you have a mobile app for your local business to take reservations, display your catalog, offer coupons or...

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How to Use Your Smartphone to Grow Your Business

Mobile Marketing

How to Use Your Smartphone to Grow Your Business

While more and more people are making the switch from feature phones to smartphones, some people remain hesitant and...

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Why Your Mobile Marketing Sucks

Mobile Marketing

Why Your Mobile Marketing Sucks

I’m borrowing the title theme of Your Marketing Sucks by Mark Stevens, which is a great read and highly...

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Hot Apps to Help Small Businesses with Online Presence

Local Marketing

Hot Apps to Help Small Businesses with Online Presence

As the old adage says “your time is money.” With so many mobile apps out there, how do small...

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How Mobile Can Help Your Small Retail Business

Local Marketing

How Mobile Can Help Your Small Retail Business

So you have this device in your hand that is more powerful than the computer in your office. You...

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Six Dos and Don’ts for Your Mobile App

Mobile Marketing

Six Dos and Don’ts for Your Mobile App

If you’ve finally decided to make the leap into the world of mobile marketing with an app for your...

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Social and Mobile Continued Focus for Small Business Marketing

Local Marketing

Social and Mobile Continued Focus for Small Business Marketing

According to a recent poll of U.S. marketing professionals conducted by the American Marketing Association (AMA), businesses plan to...

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Mobile Offers – What You Need to Know

Mobile Marketing

Mobile Offers – What You Need to Know

Mobile offers; what are they, are they coupons, what do I do with them? I am going to assume...

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Don’t Think You Need a Mobile Website? Think Again

Mobile Marketing

Don’t Think You Need a Mobile Website? Think Again

Just because your website can be viewed on a smartphone doesn’t make it a “mobile” website. It’s great if...

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Running a Small Business from a Smartphone [Infographic]

Mobile Marketing

Running a Small Business from a Smartphone [Infographic]

The folks at Desk by Salesforce say that about a third of small business owners in the United States...

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Five Ways You Can Help Your Business Go Mobile

Mobile Marketing

Five Ways You Can Help Your Business Go Mobile

In a technology-driven world, engaging your customers through the mobile world of smartphones, tablets, and even computers is more...

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Instagram Goes Desktop – Social Engagement on the Big Screen

Local Marketing

Instagram Goes Desktop – Social Engagement on the Big Screen

Instagram—the worlds most popular camera filter and image sharing mobile app—has further expanded from its mobile roots today. Likes,...

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More Details on Mobile SEM

Mobile Marketing

More Details on Mobile SEM

In one of my previous posts, I briefly touched on the concept of advertising specifically to mobile users. Given...

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Small Businesses Mobilize [Infographic]

Business Websites

Small Businesses Mobilize [Infographic]

The key to reaching as many of your customer as possible is ensuring that they can find you.  Today many consumers...

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Vine – The New Mobile Video App From Twitter

Local Marketing

Vine – The New Mobile Video App From Twitter

In late January 2013, Twitter launched  a new mobile app called Vine. The Vine app is very similar to the Instagram...

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