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Articles On Mobile Marketing

Mobile Marketing Articles

Mobile marketing isn’t about the device someone’s holding. It’s about the someone holding it. Use mobile optimization and text message marketing to put your business in the palm of their hand.

Marketing to the Mobile Millennial: Everything You Need to Know

Marketing to the Mobile Millennial: Everything You Need to Know

If, like many small business owners, you think Baby Boomers will carry your business for years to come, it...

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Time to Trust Technology? Small Business Mobile Payments on the Rise in 2018

Time to Trust Technology? Small Business Mobile Payments on the Rise in 2018

I have a favorite local coffee shop. They serve really tasty lattes, and every now and then they have...

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[Lead Nurturing Essentials] How Text Marketing Can Build Customer Loyalty

[Lead Nurturing Essentials] How Text Marketing Can Build Customer Loyalty

Think about how you communicate with customers. You probably use a mix of traditional and digital marketing tactics to...

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[Video] Become a Text Marketing Technophile

[Video] Become a Text Marketing Technophile

Texting technology can be intimidating, but it doesn’t have to be. Texting can easily become a reality for your...

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Video Content in the Mobile Space – Fitting In On Tiny Screens

Video Content in the Mobile Space – Fitting In On Tiny Screens

My eye doctor begs to differ, but I don’t think it’s my poor vision that causes me to squint...

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Top 7 Tips: How to Write for Mobile Consumers

Top 7 Tips: How to Write for Mobile Consumers

Just how important is mobile marketing? By 2018, American adults are expected to spend on average 3 hours and...

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Top 4 Google SEO Ranking Factors

Top 4 Google SEO Ranking Factors

We recently touched on some of the top search engine optimization (SEO) myths out there that trip up local...

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The 411 on Snapchat Context Cards for Your Small Business

The 411 on Snapchat Context Cards for Your Small Business

Earlier this month, Snapchat released its newest feature, Snapchat Context Cards. According to Snap Inc., Context Cards display additional...

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7 Things the Mobile Mogul Wants from Your Email Marketing

7 Things the Mobile Mogul Wants from Your Email Marketing

According to Email Monday, nearly 60% of people open their emails on mobile devices (and that number is growing)....

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Turn Your Mobile Marketing Messages into a Mobile Marketing Conversation

Turn Your Mobile Marketing Messages into a Mobile Marketing Conversation

95% of Americans own a cell phone. After some quick back-of-the-napkin math, that’s 19 in 20 people in the...

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Text Message Marketing – A 10-Year Evolution

Text Message Marketing – A 10-Year Evolution

Apple released the first iPhone in the United States. The movie “Spider-Man 3” was one of the biggest box...

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Push Notifications – 4 Top Marketing Hacks

Push Notifications – 4 Top Marketing Hacks

We’ve become an instant gratification nation. And nothing caters to our desire for instant gratification more than mobile devices,...

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What’s in an Eggplant? The Time and Place for Emojis

What’s in an Eggplant? The Time and Place for Emojis

If you’re an avid Facebook user, you noticed an update recently wherein the big FB added “Like,” “Love,” “Haha,”...

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It’s Time to Pursue a Love Affair with Text Message Marketing

It’s Time to Pursue a Love Affair with Text Message Marketing

If you’re looking for a quick fling, this isn’t it. Successful small and local businesses are passionate about text message marketing...

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Is Your Local Business Mobile Friendly Enough?

Is Your Local Business Mobile Friendly Enough?

The one stat you can’t ignore What would you do if I told you that nine out of 10...

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Why Mobile is Make-or-Break For Your Business

Why Mobile is Make-or-Break For Your Business

It’s bad: You’re in a traffic jam, running late, and you’ve got a customer with an appointment waiting for...

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Must-Have Mobile Apps For Small Businesses

Must-Have Mobile Apps For Small Businesses

Running a small business is a massive undertaking and it can be overwhelming. However, there are numerous mobile apps...

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New Mobile App for Clients: Easy Account Management on the Go

New Mobile App for Clients: Easy Account Management on the Go

Announcing the new Dex Media Client Mobile App–so you can run your digital marketing from anywhere, at any time. We...

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You Need a Site That’s Right for Mobile [Video]

You Need a Site That’s Right for Mobile [Video]

Websites have to be “adaptive and responsive” to mobile phones today or risk ending up in the cellar for...

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Google Ads Get More Mobile, Local

Google Ads Get More Mobile, Local

The search giant is making text ads bigger, showing promotions from merchants on maps and making other changes in Google...

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Google Mobile Text Ads, Now with Prices

Google Mobile Text Ads, Now with Prices

With a “price extension” you can add to your Google ads (only on mobile) a neat little chart of...

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