For a business owner, it’s understandable that many are crazy busy and wrapped up in so many things going on with their business. But for a business, marketing is extremely important, especially on social media. Time and resource constraints can be a major barrier for many who want to build and publish a ton of content. Content curation can be one of the most stressful and draining tasks as a business owner. But don’t worry, you’re not alone and there’s help out there.
Here are ways to keep up on your content to share on your social business pages from various social media outlets and web hubs:
The trick to saving time on Twitter is to set up filters. This is a great way to find the content you are looking for that’s in one place.
Create a Twitter List: Let your influencers do the work for you. Set up a list of influencers who consistently share the content that you are interested in and that you can share with your followers.
Here’s how to set up a Twitter list: https://support.twitter.com/articles/76460-using-twitter-lists#
This up and coming social network combines many of Google’s rich keyword search capabilities, allowing you to super-easily connect with images, videos, infographics and links that are aligned with your businesses social strategy.
Simply type a query into the search bar at the top of your screen. Results are automatically filtered by the “best” posts in the last several hours. The benefit here is that you know your content is going to be influential and fresh. You can also sort by most recent to ensure your content is relevant. This search function is a great tool to get a live comprehensive stream of posts that match your keyword criteria and are useful for your business.
It’s tough to define what AllTop is exactly because it is a little bit of everything. Think of it as the world’s biggest RSS feed, where thousands of websites are syndicated on a daily basis in incredibly narrow categories.
As a business, this could be a wonderful tool to find and gather unique content specifically relating to your business and audience. The AllTop homepage pulls in trending stories, but if you’re looking for specific content, it’s best to immediately start filtering by category. Each of the major topics has hundreds of sub-categories. Select the sub-category which best fits your businesses focus.
Subcategories leads you to dedicated pages, where blogs are listed in order of popularity. The benefit here is that under each blog title, all of the links are posted in order of relevancy, which helps you discover the most shareable content.
Check it out: http://alltop.com/