Local Marketing

Plumbers Guide to Online Marketing

By | 05.26.16

Plumbers Guide to Online Marketing

You know the competition will hydro jet you if you don’t market your plumbing business hard on online channels. But it seems so complicated and time-consuming. We’re here to tell you that if you can figure out odd angle pipe fittings, you can grasp how the pieces of internet marketing fit together. We created this series of guides to give you a solid start on online plumber marketing; read them and you’ll be on your way to managing the helpers you need to run your marketing program or even doing some of it yourself.

HVAC company? The advice here works for you, too. 

Websites

Give Your Plumbing Website a Boost

You need a website that works 24/7 for you. Here are some simple updates you can do (or have your web developer do) to help your site compete better in search results.

Plumbers: Build Trust and Engage Your Customers with Content Marketing

Now take your website to the next level. Search engines want to see fresh, original content on the site, a tall order. Here’s how to tackle that problem.

Social Media

How Plumbers Are Rocking Social Media

Customers expect to have a conversation with you on social media – it’s now one of the most important customer service and communication channels. Few plumbing companies can keep up an active social media account. The secret to success: Find types of posts that you can adapt and repeat. We’ve got some examples to get you started.

Search Advertising

Building Successful SEM Campaigns for Plumbers

You can’t hope to be #1 in search all the time. Buying top placement on search engines is an absolute necessity. This guide lays out the basics of paid search ads for plumbing companies.

Customer Relations and Reviews

4 Marketing Questions Every Plumber Should Ask New Clients

Don’t waste a moment of face-to-face contact with a client. Ask for feedback and ask for reviews to sharpen both your service and your marketing. Try these actionable techniques.

See also:

Email Marketing for Small Business: Begin Here

Search Engine Ranking in Plain English

Small Business Internet Marketing: How the Pieces Fit Together

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