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Marketers Find Creating Content Key Despite the Challenge
“Create the content, and they will come” is proving to be the mantra of marketers. In a recent study of...
Analytics Help Industry Professionals Reach Consumers
With consumers desiring a more individualized experience when dealing with businesses, business is beginning to respond by collecting data from...
Government Grants Provide Important Resource for Small Businesses
Last year, the federal government allocated more than $500 billion to grants, with $26 billion of those federal grant funds...
For Openers, Text Messaging Has Proven Its Usefulness
As a medium of communication, email offers the marketing potential of regular mail -- the ability to ply the recipient...
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