Automated marketing software

Simplify small business management with automated marketing software

As a small business owner, you know how important your marketing efforts are to winning new business and maintaining cashflow. You also know how time-consuming marketing can be, and how difficult it is to do it well. That’s where automated marketing software from Thryv can help.

Thryv is a do-it-all platform for small business management with powerful marketing automation tools you can use without needing to hire a team of marketing specialists. From automatically sending emails and texts to tracking interactions with every customer, Thryv’s automated marketing software delivers results while minimizing the time and effort required to manage your marketing campaigns.

What automated marketing software can do

Marketing automation tools were once reserved for large companies that could afford to purchase high-priced automated marketing software and hire an IT team to configure and manage it. Today, there are lots of reasons that small businesses should take another look at automated technology.

Competitive advantage
As more small businesses adopt automated marketing software, the companies that don’t automate will easily get left in the dust by their competitors.

Time-saving capabilities
Automated marketing software lets you create a single message and automatically send it out to thousands of customers or prospects at the right time. You can text a reminder to a customer the day before their appointment, or follow-up two days after a purchase – automatically, with no effort from you or your employees.

Greater sales
Bring greater consistency to your marketing efforts with automated marketing software. Automated marketing enables you to regularly communicate with customers and increase opportunities for cross-selling and upselling your products and services.

Stronger customer relationships
By monitoring each interaction with your customers and tracking their purchases and preferences, you can tailor your communications with individuals to provide more value and build a stronger relationship.

Critical insights
Automated marketing software tracks each message and campaign to provide helpful metrics. With the right tools, you can easily monitor the success of each campaign, test different approaches and continually improve your marketing effectiveness.

Automate marketing efforts with Thryv

Thryv’s small business software solutions provide everything you need to run your company – from one location, with one login. From marketing and social media to scheduling and appointments to managing your online reputation, Thryv simplifies nearly every aspect of managing a small business.

Thryv’s marketing tools for small business can give you the power of automation through solutions that are simple to set up and easy to use.

Automating emails and texts
Thryv’s automated marketing software lets you automatically send announcements, greetings, appointment reminders and trigger-based marketing campaigns. Use Thryv’s pre-made templates or create your own campaigns and configure them to automatically send at specific times. Set your business apart by sending a thank-you note after every visit, or alert customers you haven’t seen for a while about new products and services. Automatically send birthday greetings or contact them with timely promotions based on the products and services they’ve purchased in the past.

Ready-to-send texts and emails
Thryv offers a massive library of ready-to-send messages for every occasion that can be easily customized for your business. When you don’t know what to say, simply browse our library of templates, modify a pre-built message and send it in just one click.

Detailed marketing analytics
Thryv automatically captures all the data around your marketing campaigns – the number of opens, views, clicks and other engagement metrics – so you can understand where your efforts are working and where you can improve.

CRM tools
Thryv‘s CRM for small business owners take all of the hassle and busywork out of maintaining contact lists and tracking customer interactions. Generate automatic messages based on what you know about each customer. Thryv’s automatic data enrichment features can fill out information about each contact with data pulled from the web.

Additional solutions on the Thryv platform

Along with automated marketing software and small business marketing tools, Thryv offers solutions to help with virtually every aspect of your business.

  • Online appointment scheduling tools let your customers book or request appointments at their convenience.
  • Online invoicing technology makes it easy to send interactive estimates and invoices, and automatically track overdue payments to help you get paid faster.
  • Payment processing solutions simplify credit card processing and give customers more ways to pay, with services available at highly competitive rates.
  • Customer communication tools let you check in with customers via their preferred channel and manage every conversation from a single inbox, no matter where the messages originated – email, text, Facebook Messenger or Google.
  • Franchise marketing software allow you to keep tab on up to 500+ locations with ready-to-use business apps for viewing jobs, messages, appointments, payments, reviews and more in one place.
  • Online presence tools automatically synchronize your business info across 40+ listings sites – including Google Business Profile – to help customers find you more easily.
  • Social media tools allow you to create content in one place and post it to Facebook, Instagram, Twitter and LinkedIn with just one click. Schedule content in advance and let Thryv automatically post it at the best time to maximize visibility.
  • Document storage and sharing technology puts an end to paper clutter with tools to securely request, store and share documents directly with contacts online.
  • Reputation management solutions help you generate more reviews, automatically monitor responses and reply to all reviews within one business day – even when you’re too busy to handle it yourself.

Why choose Thryv?

The Thryv platform includes everything small business owners need to find customers, manage work, generate cash flow and build an online reputation. Thousands of small business owners trust Thryv’s administrative, financial and small business marketing services to help them stay organized and manage their business more efficiently.

Thryv’s comprehensive solutions integrate easily with common business and productivity tools like QuickBooks, Gmail, Zoom, PayPal, Square and dozens more. That means business owners and their employees don’t need to abandon the tools they’re familiar with as they adopt the solutions on the Thryv platform.

Thryv is available from any location, on any device – laptop, desktop, tablet or mobile phone – to ensure that small business owners and employees always have the tools they need at their fingertips. Data encryption technology and customizable account access tools ensure that customer data is protected and business information is secure.

Thryv is the only small business software that offers personalized set up and unlimited, 24/7 support from specialists with both technical expertise and business know-how. And as an end-to-end platform with a single login, Thryv eliminates the need to constantly log in to multiple solutions or bounce between different platforms throughout the day.

Automated marketing software FAQs

Your automated marketing software questions, answered.

What is automated marketing software?

Automated marketing software enables companies to automate many of the tasks involved in communicating with prospects and customers, tracking responses and measuring the success of marketing efforts. Superior automated marketing software solutions helps businesses establish trigger-based campaigns that automatically send messages when customers perform specific actions or meet certain criteria.

What are the benefits of automated marketing software for small business?

Automated marketing software can help small businesses achieve greater results while minimizing time and effort required to manage marketing campaigns.