Store Brands Rival Name Brands Even After Recession
In a recent study of 4,025 American adults, Deloitte found that consumers are becoming less brand loyal than they used...
Social Media: Trends and Best Practices for 2014
Social media is always changing and it can be hard to stay on top of the trends. To help, Vocus, a...
Are Marketers Undervaluing Men's Buying Power? [Infographic]
I've long believed that family shopping decisions are primarily made by women, and apparently that used to be true. Microsoft...
Gartner Predicts 10 Percent Increase in Digital Marketing Budgets for 2014
According to a new report released by research firm Gartner, digital marketing budgets and an overall emphasis on digital channels...
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