Online Listings

What Does the Future Hold for the Accounting Profession?

By | 10.31.13

What Does the Future Hold for the Accounting Profession?

The 2013 Future of Accountancy report, authored by Intuit and Small Business Labs, was released last week. The report, an update of The Future of the Accounting Profession Study from 2011, was conducted through a series of “think tanks” with actual accountants, industry analysts and members of the media with accounting expertise.

The report examined how demographic, technological, economic, and social trends will affect the accounting profession over the next decade.

Two significant findings were revealed:

  1. Technologies like mobile, cloud computing and social media are providing accountants convenient tools that offer real-time customer support. Also, these same technologies are providing a means for customers to access their account information 24/7 through modern conveniences, like mobile devices.
  2. Outsourcing of accounting services offers both threats and opportunities to the profession. In the 2011 report most of the accountants interviewed saw outsourcing as mainly a threat but in 2013, more agreed outsourcing provides a lucrative opportunity for accounting firms to provide services to companies who outsource their bookkeeping and accounting services.

The report also forecasted the following demographic impacts:

  • Aging baby boomers planning for retirement, health and elder care will turn to accounting professionals for financial guidance.
  • Gen X and Y clients will continue to expect always-on access to their account information and around-the-clock customer support.
  • As more and more women become small business owners with financial decision-making power, the need for accounting services will increase, creating a unique customer segment.

Read the full report.

References

Is That an Accountant in Your Pocket?”Smallbizlabs.com. 10/29/13.

The Intuit 2013 Future of Accountancy Report.” Intuit.com. October 2013.

(Visited 145 times, 1 visits today)
Share on: Share to Facebook Share to Twitter Share to LinkedIn
Comments

Like what you see?
Get more free content.

Next Up In Online Listings

Habits That Make Your Google My Business Listing More Effective

Google My Business

Habits That Make Your Google My Business Listing More Effective

If you’re running a business, your success depends on customers finding you. Having a clean, crisp website helps, but...

Read More

After COVID, an Up-to-Date Google My Business Listing is Crucial

COVID-19

After COVID, an Up-to-Date Google My Business Listing is Crucial

We know that when COVID-19 struck, many hard-working people were met with days of struggle, including small business owners....

Read More

Thryv’s New Business Scan Scores Your Customers’ Online Experience

Back Office

Thryv’s New Business Scan Scores Your Customers’ Online Experience

What do customers and prospects think about their online experience with your business? We’ve developed a free do-it-yourself business...

Read More