Everyone’s favorite image sharing site, Pinterest, recently added the ability to verify your website URL on your profile. Verifying the website on your Pinterest profile will make the link more visible and will add a red badge with a checkmark to make it official.

I recommend verifying your company website to drive more clicks to your website, and to improve trust within the community of users who see your pinning activity on the site.

To verify your website, follow these simple directions:

  1. Once logged in to Pinterest, click on your username then click “Settings”
  2. Scroll down to the “Website” field, add your website URL then click “Verify Website”
  3. Click the link to download your HTML verification file
  4. Upload the HTML to your root directory on your website server
  5. Once uploaded, click the “Click here” in Pinterest’s Step 3 (shown below) to complete the process

Currently you can only verify top level domains, like http://www.yourwebsite.com and Tumblr blogs.

Please note: you cannot verify URLs with directories in them (http://www.yourwebsite.com/directory/), and popular blog hosting sites Blogger and WordPress are not supported at this time for verification.

Once your verification is successful, your URL and red badge will be displayed on your Pinterest profile.

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