Author: Marion Jacobson

Editor, writer, web developer, SEO expert. It's all about the content with me. Founding editor of this blog. Connect with me on Twitter!

Articles by Marion Jacobson

The Year of the Social Small Business [Infographic]

Social Media

The Year of the Social Small Business [Infographic]

Did you know that 9 out of 10 SMBs use or plan to use social media to promote their...

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Don’t Think Your Business Needs a Website?

Business Websites

Don’t Think Your Business Needs a Website?

I had a conversation this weekend with some friends who are starting a new business. They’re young and hip,...

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What Google is Looking for in 2014

Business Websites

What Google is Looking for in 2014

As you’re contemplating the performance of your website in 2013, you probably know that Google’s many updates throughout the...

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Planning Your Marketing Budget for 2014

Advertising

Planning Your Marketing Budget for 2014

There’s really only one reason for a business to advertise and spend money on marketing: and that is to...

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Still Unclear on Google’s Author Rank and Authorship? [Infographic]

Social Media

Still Unclear on Google’s Author Rank and Authorship? [Infographic]

This new infographic from Internet Marketing Inc. does a great job of explaining what Google’s Author Rank is and...

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How Blogging Helps You Market Your Business [Infographic]

Blogging

How Blogging Helps You Market Your Business [Infographic]

The number one question I get from small businesses that are considering blogging is “How can it help my...

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SEO Help for Non-Profits (works on For-Profits too!)

SEO

SEO Help for Non-Profits (works on For-Profits too!)

In a recent blog post for Web Marketing Today, “Local SEO for Non-profit Organizations” SEO expert Chris Silver Smith...

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Want Your Marketing Emails to Get Opened? Read This!

Local Marketing

Want Your Marketing Emails to Get Opened? Read This!

What you say in the subject line can be the key to whether or not people open the emails...

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Why Consumers Become Brand Fans on Facebook

Social Media

Why Consumers Become Brand Fans on Facebook

With more than 1 billion active users monthly, and 1 million businesses advertising on Facebook, it’s no wonder that...

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10 Tips for Great SEO Copywriting in 2013 [Infographic]

Local Marketing

10 Tips for Great SEO Copywriting in 2013 [Infographic]

We’ve come full circle with publishing content on the Internet. In the very beginning, it was all about the...

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Don’t Give Up on Your Blog

Blogging

Don’t Give Up on Your Blog

Some things you do to promote your business have an immediate effect, like when you send out direct mail...

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7 Ways to Grow the RIGHT Kind of Traffic to Your Website

Business Websites

7 Ways to Grow the RIGHT Kind of Traffic to Your Website

It’s gratifying to see traffic numbers increase for your website, but unless those visitors are potential customers, the numbers...

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How to Add Google Analytics to Your Website or Blog

Business Websites

How to Add Google Analytics to Your Website or Blog

If you’d like to know how much traffic your website gets (visitors), where it’s coming from (traffic sources), demographics...

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Google Releases Penguin 2.0 Update to Their Search Algorithm

Online Listings

Google Releases Penguin 2.0 Update to Their Search Algorithm

Google rolled out their latest major update to their search algorithm, dubbed Penguin 2.0, on Wednesday, May 22. Google’s...

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These Practices Will Get Your Website Penalized

Business Websites

These Practices Will Get Your Website Penalized

First, what is a Google penalty? Google has two types of penalties; algorithmic and manual. Algorithmic penalties are automated...

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Want to Know About Content Marketing? [Infographic]

Local Marketing

Want to Know About Content Marketing? [Infographic]

What is content marketing, you ask? Very simply, it’s when you publish useful, non-advertisey content (text, photos, videos, audio,...

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Keywords Still Matter to the Search Engines

SEO

Keywords Still Matter to the Search Engines

If you have a business website, you’ve undoubtedly heard about keywords and recently you may have heard that keywords...

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Top 10 Ways to Fail with Google AdWords [Infographic]

SEM & PPC

Top 10 Ways to Fail with Google AdWords [Infographic]

The three main ingredients in a successful Google AdWords campaign are the landing page, the strategy and the content...

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Everything You Always Wanted to Know About Twitter for Business

Social Media

Everything You Always Wanted to Know About Twitter for Business

In case you’re not familiar with it, the newly refreshed Twitter for Business website has great resources for small...

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Social Media for Business Explained [Infographic]

Social Media

Social Media for Business Explained [Infographic]

This Social Media Cheat Sheet from SM2 (a social media monitoring platform) explains in clear terms what each of...

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Want More Leads? Build a Better Landing Page

SEM & PPC

Want More Leads? Build a Better Landing Page

If your online advertising is bringing you more business than you can handle, you may not need to read...

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