Articles On winning on Main Street

[Podcast] Get Into Your Clients’ Head and Scale Your Small Business

Local Marketing

[Podcast] Get Into Your Clients’ Head and Scale Your Small Business

You’ve heard it before — lack of funding, poor team management, broken business models and failed marketing campaigns. There...

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[Podcast] Create a Strong Brand and Stand Out Among Small Businesses

Branding

[Podcast] Create a Strong Brand and Stand Out Among Small Businesses

Take a minute and think about what makes your business stand out. Is it your show-stopping logo design? Maybe...

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[Podcast] Thryv Foundation Grant Recipients Bounce Back

COVID-19

[Podcast] Thryv Foundation Grant Recipients Bounce Back

Earlier this year, Thryv Foundation provided three rounds of funds to recipients of its Small Business COVID-19 Grant Program...

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[Podcast] Step Up Effective Communication and Watch Your Business Grow

Branding

[Podcast] Step Up Effective Communication and Watch Your Business Grow

When it comes to building your business, effective communication plays a big role in your success. This goes beyond...

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[Podcast] Overcome the Fear of Failure and Start Your Business

Branding

[Podcast] Overcome the Fear of Failure and Start Your Business

It’s human nature to run from risk, and that is why taking a chance on entrepreneurship is oftentimes unsettling....

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[Podcast] How the Pros Go from One Location to Multiple Businesses

Franchising

[Podcast] How the Pros Go from One Location to Multiple Businesses

Whether you have one business or several locations, the key is understanding what you do exceptionally well and then...

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[Podcast] Creating Connections is Crucial to Business Success

Reputation

[Podcast] Creating Connections is Crucial to Business Success

Nothing great is done alone whether that’s working on a large project, leading your team to the Super Bowl...

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[Podcast] Effectively Build Your Online Presence

Online Listings

[Podcast] Effectively Build Your Online Presence

Having a strong online presence is a significant part of your marketing strategy. No matter what size your business...

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[Podcast] Master Videos for Your Business with the Godfather of Video

Advertising

[Podcast] Master Videos for Your Business with the Godfather of Video

Videos allow customers an inside look at the nature of businesses and their offers. The same videos that promote...

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[Podcast] How a Humble Pizza-based Beginning Molded Mr. Franchising

Franchising

[Podcast] How a Humble Pizza-based Beginning Molded Mr. Franchising

John Rotche took a deep dive into the world of franchising at an early age, when he joined Tom...

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[Podcast] This Protein Pancake Business Really Muscled Up After ‘Shark Tank’

Back Office

[Podcast] This Protein Pancake Business Really Muscled Up After ‘Shark Tank’

When faced with several major life transitions at once, including quitting a job and getting divorced, Ashley Drummonds turned...

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[Podcast] Heather Saffer’s Sweet Success: From Cupcake Wars to Shark Tank

Back Office

[Podcast] Heather Saffer’s Sweet Success: From Cupcake Wars to Shark Tank

Heather Saffer experienced what many other entrepreneurs go through early in life — she couldn’t find a job she...

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[Podcast] Helping Women-owned Businesses Succeed in Tech

Back Office

[Podcast] Helping Women-owned Businesses Succeed in Tech

Software company founder and entrepreneur, Liz Sara, serves as the board chair at the National Women’s Business Council and...

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[Podcast] It’s a Match! Helping Small Businesses Advertise Effectively

Advertising

[Podcast] It’s a Match! Helping Small Businesses Advertise Effectively

With so many channels for businesses to consider advertising in, from Google to Facebook to Bing and beyond, choosing...

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[Podcast] Need Guidance for Your Business? SCORE a Mentor

Resources

[Podcast] Need Guidance for Your Business? SCORE a Mentor

Small business owners often need mentoring, and SCORE provides it free of charge. SCORE is an army of 10,000...

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Real-World Funding & Consulting Resources for Small Businesses

COVID-19

Real-World Funding & Consulting Resources for Small Businesses

Even in the best of times, building and running a small business is challenging. But 2020 has been anything...

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[Podcast] Was Your Business Model Set Up for a Quick Recovery?

Back Office

[Podcast] Was Your Business Model Set Up for a Quick Recovery?

Some business models were built for quicker recovery after COVID-19, says Jania Bailey, CEO of FranNet. For instance, franchise...

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[Podcast] Dive into the Secrets to Franchise Success with Fish PR Consulting

Back Office

[Podcast] Dive into the Secrets to Franchise Success with Fish PR Consulting

Did you know that franchise companies provide jobs for about 8 million Americans today? Owning a franchise allows individuals...

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[Podcast] Why Modern Small Businesses Should Think Like An App

Mobile Marketing

[Podcast] Why Modern Small Businesses Should Think Like An App

Update 03/24/2020: For more from Neal on how COVID-19 is creating a time of urgency — and opportunity —...

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[Podcast] Need Business Advice? The Consultants You Never Knew You Had

Local Marketing

[Podcast] Need Business Advice? The Consultants You Never Knew You Had

Did you know 82% of businesses that fail cite cash flow as a main factor in their failure? It’s...

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[Podcast] An Arizona Publisher Uses CRM Software to Connect with His Clients

CRM

[Podcast] An Arizona Publisher Uses CRM Software to Connect with His Clients

Who Is Arizona? If you ask digital publisher Michael Kristiansen, it’s the entrepreneur-friendly state. And that’s exactly why he...

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