SEO Trends and Strategies to Take into 2021
The world around us changed drastically in 2020. Business owners used the digital shift to advance their businesses and...
Is Google’s Featured Snippet Killing Your Website Traffic?
If you’re like many small business owners, you might think your website traffic comes from Google searches for local...
Don’t Take Our Word for it, Take Google’s
Google recently released a video called, “How to hire an SEO.” You probably know by now that SEO stands...
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The Top 5 Activities on Twitter, Google+ and Facebook [Infographic]
As a business that markets on social media, it’s important to understand how your audience is using social media. A...
PPC 101 or Pay-per-Click in Simple Terms
What is PPC? PPC is pay-per-click marketing on Google’s search engine network and Bing/Yahoo’s search engine. Instead of “organic” listings such as...
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How to Get More Boost from Google+ [Infographic]
There are more than 300 million active users of Google+, although many of them are not sure how to...
Fetch, Google, Fetch – Good Boy! (Google’s Fetch and Render Tool)
On Tuesday, May 27th, 2014, Google released a new tool in its webmaster tools arsenal. This new “fetch and...
Google+ Adds "Views" Metric to Profiles and Pages
Google has recently added “Views” to Google+ profiles and pages. The counter appears right next to your number of...
Facebook Page Got You Down? It’s Time to Take Another Look at Google+
Facebook recently made a change in their algorithm that spells not-so-great news for Facebook business pages. Essentially, your posts...
Beware of the Disavow Link Tool Experts
Google’s Penguin algorithm has been in place for nearly two years and in that time, we have witnessed numerous...
Google to Introduce Flexible Conversions
Conversions remain one of the most important metrics to keep track of when running online advertising campaigns. Google has...
A Better Selection for Google Display Ads?
A few weeks ago Google unveiled yet another AdWords change for advertisers to consider. Until November 4, advertisers had...
7 Tips for Participating in Google+ Communities as a Business
While technology changes constantly, some aspects of the way we use technology never seem to change. Online communities have...
New Advanced Google Authorship Tips
We get quite a few questions here at SuperMedia regarding Google Authorship. Clients want to know how they can...
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How To Create The Perfect Posts on Social Platforms [Infographic]
As a small business you are either currently on social media, or you know that you need to be....
You CAN’T Be #1 in Google
Okay, maybe you can be #1 in Google for certain search terms in certain environments, but it’s time for...
Maximize Your Google+ Local Page with Google Plus
Congratulations! You have claimed your local listing on Google+ Local (formerly Google Places). You’ve gone through the challenging owner...
Digital Advertising Trends – Advice Straight from the Experts
If you could sit in a room with someone from Google, Facebook, Yext or SuperMedia — what would you...
How to Set Up Google Authorship (And Why)
If you publish any content online, Google wants to identify you as the author of what you write, whether...
4 Ways To Use Google Search Operators as an SMB
What is a “Google Search Operator” you ask? We use Google every day, almost as instinctively as we grab...
Big Brands, Local Marketing & Google+
An interesting article by Danny Sullivan came out a couple of weeks ago on Marketing Land, entitled “Sorry, Google+...