Articles On crm

Customer Experience Excellence: 5 Thryv Users Who Are Doing It Right

Business Websites

Customer Experience Excellence: 5 Thryv Users Who Are Doing It Right

Thriving as a small business is no easy feat; however, Thryv’s award-winning software makes it a breeze. With a...

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New Business from Old Customers: How to Master Customer Retention

CRM

New Business from Old Customers: How to Master Customer Retention

If you want to keep the money flowing, you’ll need a steady stream of new customers. It seems simple...

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Are You Turning Off Your Customers? Here Are 6 Ways to Win Them Back

Business Websites

Are You Turning Off Your Customers? Here Are 6 Ways to Win Them Back

We live in a consumer-driven marketplace and, as we know, that means evolving expectations. After 20 years in the...

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Is Your Communication Style Clicking with Your Core Customers?

CRM

Is Your Communication Style Clicking with Your Core Customers?

Customers are the heart of your business, so it’s important to keep them at the core of everything you...

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Let the New Normal Inspire You: Reimagine Your Business or Try a Startup

COVID-19

Let the New Normal Inspire You: Reimagine Your Business or Try a Startup

This year has provided us one crazy event after another. Our lives have shifted radically from how we work...

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Get It Together! Disorganization Is a Deal Breaker for Your Customer.

CRM

Get It Together! Disorganization Is a Deal Breaker for Your Customer.

Ever feel like winning a new customer is like going on a first date? And on that date, there...

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Instagram Live Recap: How Customer Experience Can Transform Your Business

Local Marketing

Instagram Live Recap: How Customer Experience Can Transform Your Business

Our lives have transformed radically within the last four months. While the change was inescapable, it certainly exposed some...

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Why CRMs Fail and It’s Time to Transition to CXM

CRM

Why CRMs Fail and It’s Time to Transition to CXM

When Siebel Systems first pioneered Customer Relationship Management (CRM) software in 1997, it was a noble effort. The premise...

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From Mounds of Paper to Everything in One Place: A Digital Transformation Story

Back Office

From Mounds of Paper to Everything in One Place: A Digital Transformation Story

For many parents, filling out financial aid paperwork is a terrifying task. It’s a trip into the unknown, with...

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The Secret Weapon for Introvert Entrepreneurs: CRM Software

Back Office

The Secret Weapon for Introvert Entrepreneurs: CRM Software

Networking, sales calls, customer service and vendor relations. These are all activities every entrepreneur knows they need to handle...

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[Video] Why You Should Choose a Cloud-Based CRM

CRM

[Video] Why You Should Choose a Cloud-Based CRM

Ten years ago, 88% of CRMs were hosted on business systems. But today, 87% of CRMs are hosted in...

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5 Common CRM Mistakes to Avoid Making at All Costs

CRM

5 Common CRM Mistakes to Avoid Making at All Costs

The importance of a customer relationship management (CRM) software is something you may already know about as a small...

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What is Lead Injection? Why You Need a Better Way to Get Leads into Your CRM

CRM

What is Lead Injection? Why You Need a Better Way to Get Leads into Your CRM

When a consumer reaches out to your business and expresses interest, they become a lead. In marketing, we call...

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[Video] Get More Out of Your CRM with Tags

Local Marketing

[Video] Get More Out of Your CRM with Tags

So you’ve upgraded your contact list into a customer relationship management (CRM) system. And hopefully, you’ve entered your contact...

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[Video] Turn Your Contact List into Cash

CRM

[Video] Turn Your Contact List into Cash

Did you know it’s 6 to 7 times more expensive to attract a new customer than it is to...

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7 Questions to Ask Yourself before Investing in a CRM

CRM

7 Questions to Ask Yourself before Investing in a CRM

When most business owners decide their business needs a customer relationship management (CRM) system, they put together a list...

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7 Contact List Mistakes You’re Probably Making

CRM

7 Contact List Mistakes You’re Probably Making

Did you know 65% of businesses adopt a customer relationship management (CRM) system within their first 5 years? CRMs...

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What to Look for in a CRM: 9 CRM Features You Have to Have

CRM

What to Look for in a CRM: 9 CRM Features You Have to Have

Many local business owners view CRMs (customer relationship management systems) as databases. Basically, they see these systems as a...

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Are you making these 6 common mistakes when building your contact list?

CRM

Are you making these 6 common mistakes when building your contact list?

Hopefully you use your contact list to communicate regularly with customers and potential clients. You do…have a contact list…right?...

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Customer Segmentation for Small Business

Back Office

Customer Segmentation for Small Business

If you have a simple customer database or point-of-sale payments system or email marketing list or appointment scheduling software...

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SMBs and CRM

CRM

SMBs and CRM

What is social CRM? Does it work? Should I be concerned about Twitter and Facebook? Can I get leads...

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