Articles On Content Marketing
You don’t need to be a marketing pro to leverage content marketing in your small business. We’ll show you how to use blogging, videos, podcasts, and more to drive traffic and awareness to your brand and convert visitors into customers.
Scarily Popular Business Website Trends to Avoid in 2019
Some trends are so ridiculous they’re just...scary. Fidget spinners, unicorn everything, and the...
[Video] Put Your Email Marketing on Autopilot
Today, we’re going to talk about email marketing. If you’re picturing hours of copywriting,...
Demystifying Landing Pages - How They Differ from Your Website, and When to Use Each
“Why do I need a website for my small business when I have social media business profiles?” If...
Video Content in the Mobile Space – Fitting In On Tiny Screens
My eye doctor begs to differ, but I don’t think it’s my poor vision that causes me to squint at...
5 Free Email Marketing Templates You Should Have on Hand
What if I told you one of the most valuable marketing tools you have is one you may use least...
How to Launch a Podcast - The Marketing Magic behind Small Biz Podcasting
Should you launch a podcast? Well, the answer is likely yes, and for a variety of great reasons I...
7 Things the Mobile Mogul Wants from Your Email Marketing
According to Email Monday, nearly 60% of people open their emails on mobile devices (and that...
Is Your Local Business Mobile Friendly Enough?
The one stat you can’t ignore What would you do if I told you that nine out of 10 customers...
New Spin for Your Image: Google ‘Street View’ Photos Indoors
Here’s a fun way to dress up your presence on Google: panoramas of your place of...
"Whaling": New Email Scam Targets Business Owners
As a business owner you have probably seen your share of phishing and other email scams. You may...
The Surprisingly Awesome History of Content Marketing... from Ben Franklin to Jimmy Kimmel
With all the buzz about content marketing these days, you'd think it was an exciting new strategy...
Studies Question Why Consumers Share Their Personal Data
A new study recently released by Zebra Technologies is increasing the confusion about whether...
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