Articles On Facebook

Reviews are Recommendations on Facebook: What It Means for Small Business

Social Media

Reviews are Recommendations on Facebook: What It Means for Small Business

1.6 billion. That’s the number of consumers around the world who follow or are connected to a small business...

Read More

Advertising on Facebook: The Difference between Boosted Posts and Facebook Ads

Advertising

Advertising on Facebook: The Difference between Boosted Posts and Facebook Ads

I have a confession to make. Taco Tuesday comes twice a week in our household. My husband and I...

Read More

Optimizing Social Media for Mobile: 8 Things You Need to Be Doing Now

Mobile Marketing

Optimizing Social Media for Mobile: 8 Things You Need to Be Doing Now

It seems only natural to access social media through your mobile device, doesn’t it? Think about how many times...

Read More

[Video] Use Facebook Live to Engage Consumers

Social Media

[Video] Use Facebook Live to Engage Consumers

You may have seen Facebook in the news lately, thanks to issues around its privacy settings. As a result,...

Read More

Privacy Concerns: The Best Facebook Privacy Settings for Your Business Page

Reputation

Privacy Concerns: The Best Facebook Privacy Settings for Your Business Page

If you follow just about any media outlet, you’ve seen Facebook getting a lot of attention from the media...

Read More

6 Ways You Can Outsmart Facebook’s New Algorithm

Social Media

6 Ways You Can Outsmart Facebook’s New Algorithm

Facebook rolled out a new algorithm earlier this year. Since then, we’ve had a couple months to dig into...

Read More

Boosting Facebook posts – the DOs and the please, please DON’Ts

Social Media

Boosting Facebook posts – the DOs and the please, please DON’Ts

You already know Facebook provides great opportunities for local businesses to promote themselves to current and potential customers. One...

Read More

Make Facebook Your Digital Marketing Bestie

Social Media

Make Facebook Your Digital Marketing Bestie

We recently touched on Google AdWords and how you can next-level your search engine marketing in the new year....

Read More

Top News Stories and Trends in Local Online Marketing 2/24

Online Listings

Top News Stories and Trends in Local Online Marketing 2/24

Sometimes you get so busy you forget to check the news feeds for the latest and greatest trends in...

Read More

Facebook hits 40 Million Page Mark and Launches Live Chat for Businesses

Social Media

Facebook hits 40 Million Page Mark and Launches Live Chat for Businesses

Facebook announced today that there are now 40 million active small business pages on the site. With that announcement...

Read More

How Plumbers Are Rocking Social Media

Social Media

How Plumbers Are Rocking Social Media

Social media may not seem as natural a fit for plumbers as say bakers — or at least, it’s...

Read More

The Top 5 Activities on Twitter, Google+ and Facebook [Infographic]

Social Media

The Top 5 Activities on Twitter, Google+ and Facebook [Infographic]

As a business that markets on social media, it’s important to understand how your audience is using social media.  A...

Read More

Facebook Introduces Topic Data: What Your Business Needs to Know

Social Media

Facebook Introduces Topic Data: What Your Business Needs to Know

Facebook continues to empower its marketers with more in depth data with its new rollout of topic data. This...

Read More

7 Things Lawyers Can’t Do on Social Media

Social Media

7 Things Lawyers Can’t Do on Social Media

Social media for most businesses = Big Marketing Opportunity. Social media for law firms = Big Ethical Challenge +...

Read More

The Hidden Social Media Metrics You Should Pay Attention To

Social Media

The Hidden Social Media Metrics You Should Pay Attention To

In social media, there are the numbers that matter, and there are the numbers we tout. In fact, the...

Read More

Exactly What You Need to Do to Figure Out Your Facebook Audience

Social Media

Exactly What You Need to Do to Figure Out Your Facebook Audience

I recently wrote about performing a Facebook A/B test on our consumer-facing Facebook pages. I decided to take my test...

Read More

An Unofficial (But Very Interesting) Facebook Post A/B Test

Social Media

An Unofficial (But Very Interesting) Facebook Post A/B Test

I have the unusual position of running the social presence of two brands that are similar in many ways:...

Read More

Joining Forces: Can Social Boost Search?

Advertising

Joining Forces: Can Social Boost Search?

A recent report from Marin Software uncovered some interesting new data about the effects of cross-channel marketing. Search has long dominated...

Read More

Social Media for the Auto and Truck Industry [Infographic]

Social Media

Social Media for the Auto and Truck Industry [Infographic]

An automotive company that participated in our recent webinar asked this question: “What social platforms are popular with the...

Read More

One Marketing Technique You Should Never Worry About

Social Media

One Marketing Technique You Should Never Worry About

A dental company that participated in our recent webinar asked this question: “Is it good or bad to direct...

Read More

Facebook Updates Their News Feed: High Quality Content Trumps Memes

Social Media

Facebook Updates Their News Feed: High Quality Content Trumps Memes

Facebook recently updated the News Feed algorithm, this time with the hopes of presenting users with more “high quality...

Read More

Like what you see?
Get more free content.