Author: Scott Stirling

Articles by Scott Stirling

Free Advertising for Small Businesses

Advertising

Free Advertising for Small Businesses

The Top Ten List Free Listings for Establishing Your Presence in the Digital World It is a popular and...

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Project Management and Social Media Marketing

Local Marketing

Project Management and Social Media Marketing

As a small business owner, have you set up social media accounts? If so, are you happy with your...

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Vine – The New Mobile Video App From Twitter

Local Marketing

Vine – The New Mobile Video App From Twitter

In late January 2013, Twitter launched  a new mobile app called Vine. The Vine app is very similar to the Instagram...

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Do You Have A New Business Tool Kit?

Local Marketing

Do You Have A New Business Tool Kit?

Do you have an inspiration for starting a new small business? Turning that idea or inspiration into a functioning enterprise is possible. The best...

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How Well Do You Know Your Market?

Local Marketing

How Well Do You Know Your Market?

Who are your customers? Knowing your target client audience is one of the most basic aspects of your marketing plan....

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Starting A New Small Business

Local Marketing

Starting A New Small Business

“In this life we get only those things for which we hunt, for which we strive, and for which...

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Do You Really Need More Customers To Succeed?

Local Marketing

Do You Really Need More Customers To Succeed?

About 50 percent of the profit generated by the average business comes from a core group of repeat customers....

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Successful Sales Call Planning

Local Marketing

Successful Sales Call Planning

You can play the sales game a lot of ways. You can even specialize in the “exploratory surgery” style...

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Retirement And Your Small Business

Local Marketing

Retirement And Your Small Business

If you have a small business, you’re probably busy trying to grow your investment or just survive until the...

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Creating Low Budget TV Ads

Advertising

Creating Low Budget TV Ads

Local commercials can bring in business, or they can go down in flames. The secret is to create memorable...

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Top 5 Time Saving Management Tips

Back Office

Top 5 Time Saving Management Tips

You can dream about hiring efficiency experts and super-efficient employees, but as the head and inspiration for your small...

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Common Small Business Time Traps You Can Learn To Avoid

Back Office

Common Small Business Time Traps You Can Learn To Avoid

Time is one of the most valuable resources you contribute to your small business. Concerted effort, innovation, creative brilliance...

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5 Small Business Mistakes And How To Avoid Them

Local Marketing

5 Small Business Mistakes And How To Avoid Them

Owning a small business these days can have huge challenges associated with it. Just when you put out one...

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Buying The Best Signage For Your Business

Local Marketing

Buying The Best Signage For Your Business

Sign selection says a lot about your company. It can also make a big difference in your street sales....

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Hire Mystery Shoppers For Your Business

Local Marketing

Hire Mystery Shoppers For Your Business

Your small retail business probably operates differently when you’re around than when you’re not. Your employees may spend more...

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Inexpensive Ways To Get Small Business Advice

Local Marketing

Inexpensive Ways To Get Small Business Advice

Owning a small business doesn’t mean having to operate with limited expert resources. From federal government websites to local...

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Five Easy Ways To Improve Small Business Relationships

Local Marketing

Five Easy Ways To Improve Small Business Relationships

Forging strong alliances with others in your industry, maintaining good relationships with employees, and gaining the trust of your...

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How To Drive Traffic To Your Web Site Using Direct Mail

Advertising

How To Drive Traffic To Your Web Site Using Direct Mail

With all the recent developments in digital marketing (especially mobile and social), you might be tempted to simply give...

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Advertising Basics

Advertising

Advertising Basics

Allotting money for advertising is a big step for a small business. When done right, advertising can help a...

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Small Business Advertising Via Direct Mail

Advertising

Small Business Advertising Via Direct Mail

Direct mail marketing can be one of the most effective ways to target key customer opportunities for your small...

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