Small Business Marketing
Is Your Ad Good Enough for Google?
When you buy pay-per-click advertising on Google through its AdWords program, you really buy the opportunity to get your little…
Allison Sakounthong · 2 min read
Allison Sakounthong
Blog Content Manager
Allison is the Blog Content Manager at Thryv, bringing a background in journalism and over 15 years of marketing experience. She began her career as a local reporter before moving into content creation and strategy for B2B and B2C audiences. Allison has launched and managed multiple blogs for SaaS, fintech, and consulting companies, ensuring brand optimization across channels. Her strengths include research, writing, and cross-functional collaboration. She’s passionate about crafting compelling content that drives results. Outside of work, she enjoys life with her husband, their two boys, and two pets—often found camping, biking, snowboarding, or exploring parks, playgrounds, and beaches with her active family.
Latest blogs by Allison Sakounthong
Small Business Marketing
Protect Data and Prevent Hacked Customers
If worries about holiday sales figures weren’t enough, IT experts are recommending business owners take a more vigilant and aggressive…
Allison Sakounthong · 1 min read
Small Business Marketing
New Survey Reveals Consumers are Conflicted about Relevancy vs. Privacy
According to a recent report released by PricewaterhouseCoopers (PwC), consumers want mobile marketing outreach efforts to be relevant to their…
Allison Sakounthong · 2 min read
Small Business Marketing
Small Business and Trends in Data Use both Big and Small
A recent survey from online marketing company Constant Contact found that almost 80% of small businesses are incorporating data reporting and…
Allison Sakounthong · 1 min read
Small Business Marketing
Search Marketing Important to Higher-Spending SMBs
According to a recent study by BIAKelsey, a research company specializing in the local advertising marketplace, a large majority of…
Allison Sakounthong · 1 min read
Small Business Marketing
4 Rules to Managing Twitter Chatter About Your Business
Social media is a two-way street. There’s the message you put out about your business, and the message that others…
Allison Sakounthong · 3 min read
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