Skeptical SBOs Rely on Vendor Reviews
A September 2014 study by The Alternative Board revealed that 46 percent of small business owners (SBOs) across the globe…
Allison Sakounthong · 1 min read
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Blog Content Manager
Allison is the Blog Content Manager at Thryv, bringing a background in journalism and over 15 years of marketing experience. She began her career as a local reporter before moving into content creation and strategy for B2B and B2C audiences. Allison has launched and managed multiple blogs for SaaS, fintech, and consulting companies, ensuring brand optimization across channels. Her strengths include research, writing, and cross-functional collaboration. She’s passionate about crafting compelling content that drives results. Outside of work, she enjoys life with her husband, their two boys, and two pets—often found camping, biking, snowboarding, or exploring parks, playgrounds, and beaches with her active family.
A September 2014 study by The Alternative Board revealed that 46 percent of small business owners (SBOs) across the globe…
Allison Sakounthong · 1 min read
Most consumers—3 out of 4—who say that local information in search results is helpful also say that this information eases…
Allison Sakounthong · 2 min read
According to a recent MailerMailer analysis that examined almost 1.2 billion emails, email newsletters that had short subject lines (between…
Allison Sakounthong · 1 min read
In 1997, the Small Business Administration laid out a program to help small businesses in inner cities and poorer rural…
Allison Sakounthong · 1 min read
Google frequently updates the algorithm they use to determine which web pages show up in search results. A significant algorithm…
Allison Sakounthong · 2 min read
As the drive to place a greater emphasis on developing a personalized and customer-centric approach to marketing continues to build…
Allison Sakounthong · 1 min read
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