Dex One earned a gold Industry Excellence Award for the powerful “Search Marketing Value Story” of its Dex Guaranteed Actions (DGA). DGA has positively impacted several thousand Dex One customers and resulted in significant digital sales revenue growth in 2011 and a reported 32 percent in first quarter 2012.
Dex One won the award at a recent competition for outstanding achievements in the local advertising industry, sponsored by the Local Search Association. Competitors included providers of online, mobile and print directories to search engine marketing, reputation management, social media, online video, website creation and more.
DGA is a premier marketing program that simplifies the media buying process for local advertisers by placing their unique message across Dex One’s digital and print platforms. Packaging media products, marketing services and strong analytics into a simplified solution that emphasizes performance, regardless of platform, makes sense to local businesses owners.