Articles On search marketing

How to Use adCenter's Broad Match Modifier

SEM & PPC

How to Use adCenter's Broad Match Modifier

A few weeks ago, Microsoft added a new tool to their adCenter system: the Broad Match Modifier. It’s a...

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Using Search Marketing Effectively

SEM & PPC

Using Search Marketing Effectively

Search marketing, or search engine marketing (SEM) is one of the hottest marketing strategies today if you have an...

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