How to Keep Your Attorney Ads Legal
Given the ubiquity of advertising for lawyers on TV, billboards, radio, and everywhere else, you might be surprised to learn...
The Pros and Cons of Content Marketing for Lawyers
Social media and blogging can be challenging for any profession to navigate, but it may be trickiest for lawyers. After all,...
How Seasonal is the Law Profession?
Seasonality is a theme common to many businesses. Service companies like air conditioning contractors see peak business during the...
7 Blog Post Ideas from the Top Law Firm Blogs
How did the top attorney blogs get to the top? Taking a close look at the most popular lawyer...
Reputation Management for Attorneys: Owning Your Online Presence
It’s a hard fact of life. Despite your best efforts or altruistic ambitions, somebody somewhere is going to say...
7 Things Lawyers Can’t Do on Social Media
Social media for most businesses = Big Marketing Opportunity. Social media for law firms = Big Ethical Challenge +...
The Pros and Cons of Word-of-Mouth Advertising for Attorneys – Market Intel
As a researcher, one of the most common answers I get when I ask businesses how their customers find...
How Consumers Select Attorneys – Market Intel
Understanding how consumers are searching for your firm is critical to understanding where to place your advertising dollars. SuperMedia...