When faced with several major life transitions at once, including quitting a job and getting divorced, Ashley Drummonds turned to fitness to build her confidence back up. Her focus on a healthier life led to creating a protein-packed pancake recipe mix that turned into a business, Abs Protein Pancakes, in 2014. A year later, she received an offer from Daymond John on “Shark Tank.”
In the latest episode of the “Winning on Main Street” podcast, Ashley discusses how she came up with her idea for the pancake mix, how she started the business, and how appearing on the show ramped up her success. Ashley will also be speaking at Thryv’s Connect20 virtual summit on Nov. 10-11. Learn more here.
A Sneak Peek
What I did the first year in sales [$100,000], I did that within 24 hours of the airing of the show. It’s the Shark Tank effect.
More of what you can expect to hear:
- How Ashley can relate to a lot of entrepreneurs struggling to find their path.
- The back-stage prep and stress of appearing on “Shark Tank,” and what happens after the show.
- How Ashley focused on research to perfect her go-to-market strategy.
About “Winning on Main Street”
“Winning on Main Street” isn’t your everyday business podcast. We share stories of real small businesses that are winning using today’s modern technology. We talk with relatable, nose-to-the-grindstone entrepreneurs about starting and running their businesses.
“Winning on Main Street” is available wherever you love to listen including Simplecast, Apple Podcasts, Google Play Music, and Stitcher. Tune in to hear from business owners like you in roofing, healthcare, transportation and more.
About Gordon Henry
Thryv Chief Strategy Officer Gordon Henry hosts “Winning on Main Street.” An expert in the tools small businesses use to market themselves, Gordon asks podcast guests about the challenges they face and technology they use to get ahead. Learn more about Gordon.