Social media may not seem as natural a fit for plumbers as say bakers — or at least, it’s not as visual. But as it turns out, plumbers are a creative bunch. So here we’re spotlighting how plumbers use Twitter, Facebook and Instagram, but really, these are tips that apply to any profession.
1. Establish yourself as a pro by sharing industry-related tips.
2. Celebrate your successes!
— Len The Plumber (@LenThePlumber) January 23, 2015
3. Tweet about causes that matter that are related to your business. We saw this one because it was retweeted by @. (Btw, it’s always smart to share the love and throw in some retweets here and there!)
4. Quick facts are always great for social media. Here we have a fact that shows how people can lose money if they don’t use your services. A good fact to share indeed.
5. Demonstrate you’re on top of trends in your industry — plus it’s good eye candy.
The 1950’s Retro Era Is One Of The Top 5 Trends In Home Design This Year. Are You Bold Enough To Go For Color? #pipermechanical #plumbing #farmhouse #retro #modern #trend #color #kitchen #americanstandard #kohler #grohe #remodel #pdx #vanwa #piper
A photo posted by Piper Mechanical #piper (@pipermechanical) on
6. Definitely definitely show off your work.
7. And show your people too, especially if they’re having a bit of fun, like these folks from a family-owned plumbing business.
8. Industry jokes are always a smart choice for social media. Plumbers are lucky in that they have no shortage of them.
Here’s another industry joke — and OK, this one comes from us and not plumbers, but we cycle fun plumber content through our feed (so, plumbers, follow us!), and this is one of our favorites.