Local Marketing

How to Target Content Marketing for Your Customers [Infographic]

By | 08.12.13

How to Target Content Marketing for Your Customers [Infographic]

Content marketing is a key component of any overall marketing campaign and one of the major growth areas in marketing for consumer engagement. Whether you are a small business or multinational corporation, content marketing allows you to attract customers wherever they are in an ever-growing number of formats.

You can engage your customers through Facebook posts, blogs, webinars, white papers, or videos. Customers will consume your content in print, on the desktop, via tablet, or mobile phone. Before choosing the best format and media for your content, you really should focus on the type of content that will most engage your audience and that depends upon the type of business you’re in.

The following infographic from PoweredBySearch.com suggests the most compelling type of content and the best approach to use, based on business type.

Content Marketing Across Sectors

(Visited 101 times, 1 visits today)
Share on: Share to Facebook Share to Twitter Share to LinkedIn

Like what you see?
Get more free content.

Next Up In Local Marketing

From Struggling to Survive to Overdrive — Small Businesses Get Hit from Both Sides of COVID

Back Office

From Struggling to Survive to Overdrive — Small Businesses Get Hit from Both Sides of COVID

What started a year and a half ago as a complete panic to keep the doors open and the...

Read More

How to Build Customer Loyalty Through Relationships

Branding

How to Build Customer Loyalty Through Relationships

Thanks to the internet, it’s easy to connect with potential clientele considering 93% of consumers use the online search...

Read More

9 Finance Tips to Improve How You Run Your Business

Advertising

9 Finance Tips to Improve How You Run Your Business

We value you and the effort you put into keeping your business running. After all, small businesses like yours...

Read More