So you’ve decided you want to plunge into the fast-paced, thrill-a-minute world of blogging, but you’re having trouble getting started. Or finishing. Or figuring out all that stuff in the middle. Well, here are some articles that will walk you through the process and help you push your “pretty good” blog posts into the realm of “face-meltingly awesome.”*


The first hurdle to clear when writing an awesome blog post is deciding what you’re going to write about. Yeah, I know. Thanks, Captain Obvious. But seriously, choosing a topic for a blog post can be downright daunting. You sit there, staring at a blank screen as you free associate and wait for inspiration to strike. For those days when your muses refuse to cooperate, here are some ways to get the ideas flowing.


If you want your blog post to get discovered, read, and shared, you need a title that’s going to appeal to human beings as well as search engines. Coming up with good titles for your blog posts may take some effort, but these articles should take some of the sting out of the process.


So once you’ve hooked them with the title, you need to entice your readers to keep on reading. Here are some tips for grabbing their attention and not letting go.


If I were one for metaphors, I would say that content is the meat in your blog sandwich. But that’s just lame, so let’s say you need to make sure that your content is compelling, well-written, and does a good job of making your business look credible and knowledgeable. Easier said than done, but here’s some advice that’ll help out considerably.


Want to augment your brilliant rhetoric with some eye-grabbing graphics? Whether you’re looking to grab some stock photos or create your own images, here are some guidelines to get you started.


Blog post endings can be problematic, if only because there are as many expert opinions on them as there are experts. Should you end with a summary? A question? A call-to-action? Or do you just keep writing until you run out of steam and call it done? I don’t presume to have a definitive answer, but this article can at least help you bring your blog post to a logical and satisfying conclusion.

And there you have it! For more great blogging tips (including tips on starting a blog, attracting readers, responding to comments, and dealing with spam), check out the Blogging Advice section of our blog.

*Blog posts will not actually cause faces to melt. Results may vary.