As a business that markets on social media, it’s important to understand how your audience is using social media. A recent study by GlobalWebIndex reveals data detailing the top 5 activities on Twitter, Google+ and Facebook.
Here are some standout stats:
- 42% of active Twitter users used Twitter to read news stories last month.
- 30% of Google+ users visited a company/brand/product’s page last month.
- 70% of active Facebook users clicked the “like” button last month.
Here is the full infographic: