Local Marketing

Being Environmentally Responsible [Infographic]

By | 05.26.15

Being Environmentally Responsible [Infographic]

As a publisher of yellow pages directories, we often get questions about our environmental practices. We also get people asking why we continue to print paper directories. For an audience that is increasingly digital, that’s a fair question.

The simple answer is that many consumers still use these directories, and our advertisers continue to find value in being listed there. A comprehensive marketing plan for an SMB includes print, online, mobile and other media. Knowing where your target customers are searching is of key importance in reaching them!

The Local Search Association has put together this infographic that explains our commitment to being sustainable and environmentally responsible.

Yellow Pages Sustainability Cycle

To advertise with us:

Get Started

To opt out of receiving the print yellow pages:

Opt-out of the Yellow Pages
(Visited 88 times, 1 visits today)

Like what you see?
Get more free content.

Next Up In Local Marketing

Top 3 Most Asked Questions New Small Business Owners Have — Answered

Local Marketing

Top 3 Most Asked Questions New Small Business Owners Have — Answered

Life as a new business owner is full of unknowns. It can leave the entire process of launching a...

Read More

Why Authenticity in Marketing Wins Every Time

Local Marketing

Why Authenticity in Marketing Wins Every Time

To be authentic by definition, is to ensure that something is “Truly what it is said to be.” When...

Read More

Want to Run a Promotion? Get on the Right Channels

Local Marketing

Want to Run a Promotion? Get on the Right Channels

We’ve all been there: Stuck trying to figure out what kind of promotion to run to showcase your new...

Read More