Small Business Marketing Tools

Win more customers with automated small business marketing tools

As a small business owner, you know how important your marketing efforts are – and how time-consuming they can be. Any tool that can help you communicate with customers while minimizing your time and effort is bound to be helpful.

That’s where automated marketing software comes in. If you’ve always believed that automated solutions are only for much larger businesses, you’re going to be pleasantly surprised. Today, you can take advantage of easy-to-use marketing tools for small business that let will automatically send the right message at the right time to your target audiences.

As a do-it-all platform for small business management, Thryv offers small business marketing tools that can automate processes, simplify tasks and help you increase the power of your marketing campaigns.

The benefits of automated marketing tools

With the right small business marketing tools, you can automate time-consuming tasks like sending marketing emails and texts, sending automatic follow-up messages after appointments, communicating birthday greetings to customers, tracking every interaction and measuring your success so you can improve with each new campaign.

The benefits of automated small business marketing tools include:

  • Saving time. Automated marketing tools will send messages at the right time to the right people – without any intervention from you. Trigger-based tools can automatically send greetings to customers on their birthdays or reminders to customers who haven’t made a purchase during the previous 30 days. Your time is limited to crafting the messages and setting up the campaign – your automated small business marketing tools will do the rest.
  • Building better customer relationships. By tracking every interaction with your customers – including their needs and interests, their purchase history and the messages you’ve sent them – you can personalize your communications to create stronger relationships that build loyalty and win repeat business.
  • Generating more business. Automated tools help keep your company and your offers in front of customers, increasing the chance of a sale. Automated marketing messages also help improve your cross-selling opportunities to generate more revenue from existing customers.
  • Enhancing your marketing savvy. Superior small business marketing tools will deliver data and analytics that show you where you’re winning – and where your campaigns and communication need a little attention. By paying attention to what’s working and what’s not, you can constantly refine your efforts to increase revenue and enhance relationships with every campaign.

Small business marketing tools from Thryv

Thryv provides a platform with comprehensive tools to help small businesses find customers, manage work, get paid faster and build the business. From sales and payments to CRM, social media and document storage, Thryv delivers all the tools business owners need to manage and grow their companies.

Thryv offers small business marketing tools that automate many of the routine tasks involved in tracking customers, sending messages, building campaigns and measuring progress.

Trigger-based marketing campaigns
With Thryv, you can create powerful marketing campaigns in less time – and without the headache. Create campaigns for every segment of your audience, then simply turn them on and Thryv will send out messages when the time is right.

Automatic follow-ups
Keeping in touch with customers is easy with Thryv. Schedule one-off announcements with timely promotions or automatically send messages to customers on their birthdays, after each appointment or when you have new products or services they may enjoy.

Boost your creativity
Thryv’s library of ready-to-send texts and emails offers compelling messaging for every occasion. When you’re lacking inspiration or running out of things to say, simply access Thryv’s massive library of content to customize pre-written messages and send them with one click.

Measure your success
Detailed analytics and insights from Thryv can show you where your efforts are paying off – and where you’re spinning your wheels. Track opens, views, clicks and other metrics of engagement to learn how you can improve your messaging and marketing tactics with each campaign.

More solutions for marketing

In addition to automated small business marketing services, Thryv offers additional solutions for communicating with customers and building a stellar online reputation.

Online presence and reputation management
Thryv’s online listing optimization tools let you automatically sync business info across 40+ listing sites – including Google Business Profile – to ensure that customers and search engines have accurate information about your business. Online reputation management services help you generate reviews and respond to customer comments quickly, even when you don’t have time to handle it yourself.

Customer communications
Thryv’s customer communication management solutions let you reach your customers on their preferred channel – email, text, social and others. You can manage every conversation from one inbox and view all communication with a customer in a single thread, regardless of where it came from.

Customer relationship management
Thryv’s CRM technology consolidates your contact lists to help you keep track of customers more easily and communicate the best messages at the right time.

Franchise marketing
Hub by Thryv helps franchisees manage marketing and track customer relationships across all locations. Custom account templates ensure that every location has the tools they need to deliver superior customer experiences. With Hub by Thryv, you can control messaging across all businesses from one location while automatically routing leads to the best branch or franchise.

Why Thryv?

As an end-to-end platform for small-business management, Thryv is trusted by tens of thousands of business owners to deliver the tools they need every day. Thryv’s do-it-all solution lets business users avoid the hassle of bouncing between different solutions all day long, repeatedly logging in to the same tools while copying and pasting data between different platforms.

Small business users can access Thryv on any device – mobile phones, laptops, tablets and desktops. Thryv’s solutions integrate easily with standard business and productivity tools like QuickBooks, PayPal, WordPress, Zoom and Gmail, allowing users to stick with the tools they are familiar with while adding solutions from Thryv to their workflow.

Cutting-edge data encryption and customized access controls ensure that only authorized users can access business files and customer information. Unlimited 24/7 support puts small business owners in touch with Thryv specialists who have both small business expertise and technical savvy.

Small Business Marketing Tools FAQs

Your small business marketing tools questions, answered.

What are the best small business marketing tools?

The best tools for small business marketing offer comprehensive capabilities for communicating via email, text, social media and other channels. Ideally, small business marketing tools should simplify the task of creating content, tracking interactions and sending the right messages to the right audience at the best time.

What are the benefits of marketing automation for small business?

Automated tools bring consistency to small business marketing efforts while helping to save a great deal of time. By ensuring regular communication with prospects and customers, automated tools help generate more business and build stronger relationships with target audiences.

What’s important in small business marketing tools?

For small businesses, marketing tools should be easy to use and easy to access. Cloud-based solutions allow small business users to access marketing tools from anywhere, on any device. The best tools will integrate easily with standard business and productivity solutions to simplify workflows and reduce learning curves.