For the first time, Marketing Center™ and Keap® came together in one unified experience— Product Showcase 2026 — bringing more power, more automation, and more AI-driven performance into the hands of small businesses everywhere.
From getting found online to converting leads and driving repeat revenue, the showcase made one thing clear:
Thryv isn’t just building tools. It’s building a connected growth engine for small businesses.
Here’s a full recap of what was unveiled and what it means for your business.
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Built for Small Business Growth — From Day One
Grant Freeman, President of Thryv, set the tone with a message rooted in both trust and momentum:
We’re dedicated to helping you market, sell, and grow your business while making it easier and less time-consuming through AI.
That commitment showed up in every product update: smarter tools, deeper automation, and faster ways to turn effort into results.
Real Customer Impact: Turning Chaos into Conversion
Before diving into features, Ken Cook of The Prepared Group grounded the conversation in reality — what actually happens inside growing businesses.
“Leads are coming in, but there’s a lack of follow-up, structure, and accountability. That’s where revenue gets lost.”
With Thryv, that changes:
You create order out of chaos. You know who’s doing what, who’s following up, and you’re able to make more sales.
One example? A business that more than doubled its customer base simply by improving follow-up systems.
“We consistently recommend Thryv because the value is hard to beat and we see consistent wins.”
Get Found Everywhere: AI-Powered Marketing That Works
Image AI (Marketing Center)
Presented by Katie Ray Kugler, Senior Product Manager
Who it’s for: Marketing Center customers using a social plan
Creating content is one of the biggest time drains for small businesses and one of the biggest blockers to consistency.
Image AI built directly into Marketing Center solves that instantly.
Most business owners don’t have a designer and they don’t have time. Image AI was created to solve that. It helps businesses save hours on content creation while making it easier to stay active and look professional.
With a simple prompt, businesses can:
- Generate custom visuals in seconds
- Automatically format for every platform
- Publish without leaving Marketing Center
Status: Live
Social Marketing that Drives Real Results
Who it’s for: Any paid Marketing Center customer
Once your content is created, the next challenge is making sure the right people actually see it.
That’s where Thryv’s social marketing solutions come in.
- Fully managed ad campaigns
- Targeted audience strategies
- Ongoing optimization from experts
- Collaborate with experts on content creation
- Maintain a consistent posting schedule
- Stay active without managing it all themselves.
Status: Live
Our goal is to help businesses go form unseen to unforgettable by reaching the right audience with the right message at the right time.
AEO + AI Brand Visibility (Marketing Center)
Presented by Jonathan Collichio, Senior Manager, Technical Training
Who it’s for: Available to all SEO clients
Search behavior has changed, and Thryv is helping businesses stay ahead of it.
Customers aren’t just clicking links anymore. They’re asking AI platforms direct questions— and trusting the answers.
The AI Brand Visibility report shows:
- If your business is cited in AI answers
- How your brand is described
- Where your data needs improvement
Status: Coming soon
Small Business SEO & AEO Visibility Checklist
Optimize your business for search engines, AI answers, and zero-click discovery. Use this step-by-step checklist to improve visibility, strengthen trust signals, and turn online searches into real customer inquiries.
Download the Checklist
Trackable Phone Numbers (Marketing Center)
Presented by Felicia Robinson, Product Manager
Who it’s for: Marketing center customers in the U.S. and international markets
For many businesses, the biggest question is simple:
What marketing is actually working?
You’re investing in ads, but when the phone rings, do you know what worked?
Trackable phone numbers provide that clarity:
- Unique numbers for each campaign
- Real-time call tracking and analytics
- Call recordings and team coaching tools
Status: Live
You track, you understand, and you learn from every call, so every marketing dollar works harder.
Win More Customers: AI That Converts Leads Automatically
AI Lead Insights (Marketing Center)
Presented by Jens Larson, Senior Manager, Product Management
Who it’s for: All Marketing Center users
Once a lead comes in, speed and clarity matter.
“You can’t review every interaction or manually follow up with every lead — and good opportunities slip through.”
AI Lead Insights changes that instantly:
- Lead scoring
- Conversation summaries
- Clear next steps
Status: Live
Thryv AI Lead Flow (Marketing Center + Keap)
Who it’s for: Businesses using both Marketing Center and Keap
This is where automation takes over.
The other half of the battle is making sure follow-up actually happens and that’s where most businesses lose momentum.
- Move leads automatically from marketing to sales.
- Turn more leads into customers with less work.
- Streamline your work and unlock more value from your existing systems.
You set it up once. It runs every time — for every lead.
Status: Live
Drive Repeat Business: Data, Communication, and Smarter Sales
Reporting Center for Keap data
Presented by Sarah Davey, Lead Product Manager
Who it’s for: Keap users (available once released)
Growth requires visibility and that starts with better reporting.
The goal is to help businesses understand where revenue is coming from — and how to improve it faster.
New reporting features include:
- Pipeline performance tracking
- Bottleneck identification
- Email campaign insights
- Comparative trend analysis
Status: Currently in development
Keap Text & Voice
Presented by Nick Scelzi, Product Manager
Who it’s for:
- Text : AU, UK, CA, US
- Voice (coming soon): CA and US
Customer communication is evolving, and Thryv is making it faster and more efficient.
No one wants to worry about message deliverability. Thryv’s platform is built to keep you compliant and in control.
What’s live now:
- 1:1 texting from inbox
- Contact creation from messages
- Templates with auto-filled merge fields
- Broadcast messaging
What’s coming soon:
- Built-in voice calling
- Voicemail transcription
- Persistent call widget
- Inbox filtering
You’ll be able to make and receive calls without interrupting your workflow.
One Platform. One Workflow. Real Results.
Bobbie Jo Gregor, Director of Product & Customer Marketing, summed it up best:
You’re juggling a dozen tools — trying to get found, follow up, close the sale, and keep customers coming back. That’s exactly what Thryv was built to fix.
Now, everything works together:
- Marketing drives visibility
- AI prioritizes lead
- Automation handles follow-up
- CRM tracks every interaction
- Reporting shows what’s working
No more missed opportunities. No more manual entry. Just one seamless flow that converts customers faster.
The Future of Small Business Growth Starts Here
What you saw in this showcase isn’t the finish line — it’s the foundation.
With AI accelerating innovation and Marketing Center + Keap working as one, Thryv is delivering more power to small businesses — faster than ever before.
Missed the live Product Showcase or want to take a closer look at what’s new? You can still explore everything on-demand and see each feature in action at your own pace.
Get a deeper look at the latest AI-powered tools, real product demos, and practical ways to streamline your marketing, manage leads, and grow your business.
Watch the full Product Showcase now and start putting these innovations to work today.
The Guide to AI for
Small Business
Explore real ways AI can help your small business save time, automate tasks, and drive faster, smarter growth.
