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Thryv vs. HighLevel
Trying to decide between Thryv® and HighLevel? This quick comparison breaks down the key differences between these marketing and sales platforms so you can choose the one that works best for your business.
Why Choose Thryv?
20+ Hours saved per week1
+50% Increased in revenue2
+64% Growth on Google™ Search3
| Feature | Thryv | HighLevel |
|---|---|---|
| Website Builder | ||
| Funnel Builder | ||
| Blog Builder | ||
| Social Media Scheduler | ||
| Reputation Management | ||
| Listings Management | Third-party integration (Yext & Uberall), additional cost | |
| Email and Text Marketing | ||
| Landing Pages | ||
| CRM and Contact Management | ||
| Opportunity Management | ||
| Invoicing and Payments | ||
| Scheduling and Booking | ||
| Call Tracking | ||
| Misssed Call Text Back | ||
| AI Assistant | ||
| Workflow Automation | ||
| Call Recording | ||
Feature comparison based on publicly available information as of October 9, 2025. |
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"Thryv simplifies our daily processes and organization - from top-notch marketing to online bill payments at the time of service to sending electronic invoices ... The overall function of our business has improved tremendously. If Thryv disappeared tomorrow, it would be a huge struggle to continue to provide the services we do in a thriving work environment."
Amber Harbarger, Ely Heating and Cooling
Who chooses Thryv vs. HighLevel?
Thryv: Built for Service Businesses Looking to Grow
Struggling to stand out in search results, convert new leads, or keep customers coming back? Overcome these growth hurdles with tools that work hard behind the scenes.
- Get discovered online and make your business impossible to miss.
- Convert leads and use automated follow-ups to put your sales on autopilot.
- Turn one-time customers into loyal fans and grow your business like you’ve always wanted.
While you focus on running your business, Thryv’s software helps you grow — effortlessly.
HighLevel: Built for Marketers and Agencies
Looking to build and scale a marketing agency — or create a digital experience where you can sell memberships and online courses?
HighLevel gives marketers the tools to white label, resell, and grow their own branded platforms.
- Build full websites, funnels, and landing pages to capture new leads.
- Automate campaigns and follow-ups using change orders, progress billing, and multi-tenant tracking.
- Create and sell memberships, courses, and digital products with ease.
HighLevel is built for marketers who want to manage and grow their online communities, digital products, and client services.
While it also offers features like appointment scheduling and pipeline management, HighLevel isn’t tailored to the unique needs of service-based businesses the way Thryv is.
Results and Awards That Speak for Themselves
What support do you get with Thryv compared to HightLevel?
Thryv and HightLevel both offer customer support, but there are some key differences between the two softwares.
Thryv:
- A Business Advisor to help you choose the package that will best support your goals.
- A dedicated Customer Success Manager for 1:1 coaching, strategizing, and more.
- Unlimited, 24/7 technical support through phone, chat, and email for all customers.
- 50+ in-app how-to tutorials that walk you through how to use our software.
HighLevel:
- Multi-channel support through live chat, email, or by phone.
- 24/7 support that’s available worldwide.
- A Facebook community where you can network with other marketers and learn the latest tips to start or grow your online business.
How does Thryv and HighLevel’s pricing compare?
Thryv offers three growth-focused bundles4 to help you market, sell, and grow your business. If you’re just starting out and need to get noticed online, Kickstart may be the perfect entry-level bundle for you. For businesses that want to stand out online and improve their marketing and sales, the Ignite bundle is a better fit. And if you’re ready to tackle those areas and accelerate your growth, check out our Accelerate bundle.
HighLevel offers two pricing tiers built for marketers and agencies. The Starter Plan includes landing pages, funnels, automation tools, a CRM, and support for up to three sub-accounts. The Unlimited Plan adds unlimited sub-accounts, API access, and a white-labeled desktop app you can resell to clients. Usage-based features like phone, email, and AI tools can also be rebilled, especially on the higher-tier plan.
If you’re ready to grow your business, check out Thryv today.
While HighLevel is a great option for marketers or those running their own marketing agencies, Thryv’s software was specifically built for service businesses.
Get the tools you need to:
- Grow your online presence
- Make your business impossible to miss
- Put your marketing and sales on autopilot
- Turn one-time customers into raving, loyal fans
Let’s take your business to the next level — start growing with Thryv today!
See how your business shows up online.
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1 Based on Thryv survey sample of 181 clients in 2023. Calculations assume a 40-hour work week. Results may vary.
2 Results from a 2023 Thryv active customer case study. Individual results may vary.
3 Results from a 2024 Thryv active customer case study. Individual results may vary.
4 Bundles are currently only available in the U.S.
5 Discounts are based on which bundle customers choose. They will receive 10% off for Kickstart, 15% off for Ignite, and 20% off for Accelerate.
This comparison reflects feature data available as of October 9, 2025. Information may change over time and should be verified with each provider.
