Articles On Reviews

Snag More Online Reviews and Boost Your Star Rating with a Custom Google Review Link

Local Marketing

Snag More Online Reviews and Boost Your Star Rating with a Custom Google Review Link

There’s nothing like a deep sigh after a job well done. You came, you saw, you crushed that job...

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6 Signs Your Small Business is Growing Up

Local Marketing

6 Signs Your Small Business is Growing Up

Starting a business is a roller coaster of emotions. You’re hitting a new milestone each day, for better or...

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A Look at Your Business, According to Yelp

Advertising

A Look at Your Business, According to Yelp

If you don’t know Yelp from a business listings or marketing perspective, you probably have used it as a...

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Flip the Script: Use Online Listings to Counteract Negative Reviews

Most Popular

Flip the Script: Use Online Listings to Counteract Negative Reviews

Even if your business has 4 or 5 stars online with most of the online listings sites, most small...

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Veterinarian Websites – What Does Google Look For?

Business Websites

Veterinarian Websites – What Does Google Look For?

As Google tweaks its search algorithm, different ranking factors come into play. Right now, Google displays their local listing...

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Reviewing Reviews [Infographic]

Reputation

Reviewing Reviews [Infographic]

Using data from over 20 respected sources, the folks at PeopleClaim have put together the following infographic on online...

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Get More Customers By Responding to Negative Reviews

Local Marketing

Get More Customers By Responding to Negative Reviews

Sometimes you run across some things on the web that is just so useful, you have to share. That’s...

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How to Ask For Customer Reviews

Branding

How to Ask For Customer Reviews

You know that online reviews help drive customers to your business. But did you know they also improve your...

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How to Get Reviews for Your Business

Business Websites

How to Get Reviews for Your Business

Not only are there dozens of websites out there that allow customers to post reviews of local businesses, there...

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How to Ask for Reviews & Attract Customers

Local Marketing

How to Ask for Reviews & Attract Customers

According to Forrester Research, 71 percent of online shoppers read reviews before making a purchase. And most search engine...

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The 6 Golden Rules for Bad Online Reviews

Branding

The 6 Golden Rules for Bad Online Reviews

Online reviews are increasingly important for local businesses of all types. If someone searches for your business, it’s now...

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How to Make the Most of Your Online Reviews

Local Marketing

How to Make the Most of Your Online Reviews

Recently I came across glowing online reviews when I wasn’t online. I was at Bristol Farms and I would...

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How to Get a First-Time Customer to Return

Local Marketing

How to Get a First-Time Customer to Return

Recently, I went to a nail salon that had highly positive user reviews. It wasn’t hard to see why....

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Want More Customer Reviews? Then Ask for Them.

Local Marketing

Want More Customer Reviews? Then Ask for Them.

Getting customers to review your business may not be as difficult as you think. I’ve encountered many simple, effective...

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Reputation Management Basics for Local Businesses

Branding

Reputation Management Basics for Local Businesses

The concept behind online reputation management for local businesses is quite simple.  The explosion of web-based business directories, local...

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How Groupon, Living Social Can Hurt Your Online Reputation

Reputation

How Groupon, Living Social Can Hurt Your Online Reputation

If you offer deals on Groupon, Living Social or other daily deal websites, beware.  Detailed new research shows that...

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Guide to Ratings and Review Sites

Reputation

Guide to Ratings and Review Sites

From “never going back” to “couldn’t have been nicer,” all it takes is a few keystrokes on a reviews...

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A Way to Monitor and Moderate Comments and Questions

Local Marketing

A Way to Monitor and Moderate Comments and Questions

For thousands of local businesses, one of the tricky parts of social media is that questions and complaints are...

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How to Build Positive Buzz From Negative Reviews

Reputation

How to Build Positive Buzz From Negative Reviews

Here’s a popular misconception about consumer review websites: “Only nuts and whiners write reviews and they’re mostly negative.”  Yes,...

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