Articles On Gordon Henry

[Podcast] Get Intentional About Your Company Brand through Customer Experience

Branding

[Podcast] Get Intentional About Your Company Brand through Customer Experience

What does your company stand for? What do your customers expect from you? How do your customers feel when...

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[Podcast] Find Your Ideal Customers, Then Crush Your Marketing Goals

Back Office

[Podcast] Find Your Ideal Customers, Then Crush Your Marketing Goals

Different things appeal to different people, and the same applies to business. Not every customer will want your product...

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[Podcast] Balance Business and Happiness by Planning Strategically

Back Office

[Podcast] Balance Business and Happiness by Planning Strategically

When running a business, especially one you’ve built from the ground up, one of the hardest things to do...

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[Podcast] Your Business Credit Report Stands Between You and Loan Financing, But What Is It?

Back Office

[Podcast] Your Business Credit Report Stands Between You and Loan Financing, But What Is It?

To run a business, having cash is a must. For many business owners, their wallets aren’t so deep, which...

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[Podcast] Skipping Out on Business Insurance Will Cost You Later

Back Office

[Podcast] Skipping Out on Business Insurance Will Cost You Later

When you’re running a business, a variety of things can go wrong, from employee injuries to natural disasters taking...

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[Podcast] Build a Company Culture Employees Can’t Live Without

Branding

[Podcast] Build a Company Culture Employees Can’t Live Without

HR plays a critical role in creating, strengthening and evolving company culture. Part of building a strong company culture...

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[Podcast] The Secret to Solving Cash Flow Woes

Back Office

[Podcast] The Secret to Solving Cash Flow Woes

While many concern themselves with increasing their revenue, responsible business owners recognize that it’s cash flow that keeps business...

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[Podcast] Plan All Year Long to Maximize Your Tax Deduction

Back Office

[Podcast] Plan All Year Long to Maximize Your Tax Deduction

Tax planning as a small business is crucial to financial success, and that’s all the more reason to get...

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[Podcast] Deliver Extraordinary Customer Service that Makes Business Boom

Local Marketing

[Podcast] Deliver Extraordinary Customer Service that Makes Business Boom

Many small businesses believe they offer a great customer service experience. However, the high failure rate of early-stage businesses...

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[Podcast] Get Into Your Clients’ Head and Scale Your Small Business

Local Marketing

[Podcast] Get Into Your Clients’ Head and Scale Your Small Business

You’ve heard it before — lack of funding, poor team management, broken business models and failed marketing campaigns. There...

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[Podcast] Create a Strong Brand and Stand Out Among Small Businesses

Branding

[Podcast] Create a Strong Brand and Stand Out Among Small Businesses

Take a minute and think about what makes your business stand out. Is it your show-stopping logo design? Maybe...

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[Podcast] Step Up Effective Communication and Watch Your Business Grow

Branding

[Podcast] Step Up Effective Communication and Watch Your Business Grow

When it comes to building your business, effective communication plays a big role in your success. This goes beyond...

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[Podcast] How To Overcome the Fear of Failure in Business and Get Started

Branding

[Podcast] How To Overcome the Fear of Failure in Business and Get Started

It’s human nature to run from risk, and that is why taking a chance on entrepreneurship is oftentimes unsettling....

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[Podcast] Creating Connections is Crucial to Business Success

Reputation

[Podcast] Creating Connections is Crucial to Business Success

Nothing great is done alone whether that’s working on a large project, leading your team to the Super Bowl...

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[Podcast] Effectively Build Your Online Presence

Online Listings

[Podcast] Effectively Build Your Online Presence

Having a strong online presence is a significant part of your marketing strategy. No matter what size your business...

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[Podcast] Straight Talk: It’s Time for Small Biz to Embrace Digital Adoption

Back Office

[Podcast] Straight Talk: It’s Time for Small Biz to Embrace Digital Adoption

Business owners put in place several short-term changes when the pandemic hit. What they didn’t realize was they were...

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Real-World Funding & Consulting Resources for Small Businesses

COVID-19

Real-World Funding & Consulting Resources for Small Businesses

Even in the best of times, building and running a small business is challenging. But 2020 has been anything...

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