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Best of the Dex Media Blog 2015

Best of the Dex Media Blog 2015

By | 01.04.16
Best of the Dex Media Blog 2015

The new year is upon us! And with our resolutions made and our auld langs syned, now is a great time to take a look back and see what marketing advice resonated the most with local businesses last year.

And so, without further ado, here are our most popular blog posts from 2015.

 

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20. 5 Social Media Time Saving Tips for Small Businesses

As a small business owner in today’s evolving social media landscape, staying on top of social media marketing can be challenging…

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Social Media Icons

19. 21 Social Media Sites

Listed below are the top social media networks to claim your brand on. On each of these social media sites, there exist an enormous number of people…

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Is Your Site Mobile Friendly - Man Looking at Phone

18. How to Tell if Your Site Is Mobile Friendly

And by “mobile friendly” we mean your site works well enough on mobile phones and tablets to meet the standard Google started enforcing on April 21, 2015…

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17. Making the Most of Hashtags on Instagram

Hashtags walk a fine line between being helpful and being annoying. On top of that, they’re not as helpful on some social platforms as others. But one place where you shouldn’t fear them: Instagram. They’re wildly useful there…

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Dex Media Website Grader

16. The 5 Wildest Excuses Small Business Owners Have for NOT Changing Their Website

Excuses. Everybody’s got ’em. Especially when you’re an uber busy small business owner who does more work in a day than most people do in a week…

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Free Tools for Marketers

15. 8 Free Online Tools to Up Your Marketing Game

No budget? No worries. These free tools will make marketing your small business faster, better and smarter at a cost that won’t disturb the moths in your wallet…

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14. Beware of Mobilegeddon! The Terms and Advice that Local Businesses Need to Know

As a local business, you might have heard through the grapevine that Google is up to something. The whispers from your marketing company, web developer, or designer’s next door neighbors…

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13. Search Engine Ranking Factors for On-Page SEO: In Plain English

The lovely folks at Moz.com recently released their 2015 ranking factors report that surveys search marketers. Although these reports are highly insightful and very helpful, the search industry as a whole likes to weave these results into a scientific data-sweater of fancy words…

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bad-review-benefits

12. How Bad Reviews Can Benefit Your Business

Bad reviews are an inevitable fact of life, like death, taxes, and fruit-flavored beer. No matter how scrupulous you are when conducting your business, yuo’re going to eventually run into a disgruntled customer…

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11. 32 Movies Every Entrepreneur Must See

We’ve been planning movie day here at the Dex Media corporate office. Sometimes stepping away from what you’re working on brings a whole new perspective to the problem you are focused on. If you are an entrepreneur or a business owner and looking for that motivational kick to get you excited, this list is the place to start.

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10. What Does Mobile Friendly Mean? 6 Definitions

On April 21st, Google rolled out a new version of their search algorithm specifically for mobile searches. Now, if Google thinks your website isn’t “mobile friendly,” it’s not going to show up in searches done on mobile devices…

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The Red Folder I File

9. 10 Things You Need to Know about Your Business

Buy a RED folder. Keep this information in it. For over 12 years I have been helping small businesses with their online presence and every one of them who built their “I” file (for Internet stuff) came back to thank me…

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Free Tools to Spy on Your Competitors

8. Free Tools to Spy on Your Competition

One of the many reasons I love the Internet is the sheer number of resourceful tools that businesses have at their fingertips. Before the advent of the Internet, if you wanted to spy on your competitors, you would either have to read public documents, play secret shopper, or shamefully rummage through their garbage…

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7. What Google Wants in 2015

When you have a business website, you quickly learn how important it is to show up well in search results. Keeping up with what the search engines are looking for is essential to your website’s viability…

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Five Bad Habits Great Businesses DON'T Have

6. Five Habits Great Small Businesses DON’T Have

Hey small business owners, the world has a message for you: “Stop being that person!” You know the one–that business owner who’s doing everything right, except one thing. They’ve got one bad habit, and that habit is killing their company…

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5. The Worst Start-Ups Ever

With the digital boom in full swing, new start-ups are popping up every day. Some of them will be the Googles of the future, and others will just leave us wondering “Why?” Let’s take a look back at some of the funniest ideas that led to companies that failed to make a splash…

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9 Things to Remove From Your Website Right Now

4. 9 Things to Remove from Your Website Right Now

Sometimes it’s the things you REMOVE from your website that can have the most positive impact. If you have any of these bad ideas on your site, take my advice and remove them ASAP…

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Website Blunders

3. Now That’s a Website

Building an effective, standout small business website isn’t an easy task. There are things you and your team can do to make it look great and perform more effectively. And, there are other things you don’t want to do…

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Free

2. Free Advertising for Small Businesses

It is a popular and widely accepted benchmark that small businesses should spend between five to ten percent of their sales revenue in promoting and advertising their business each year. For their advertising dollars, owners aim at a mix of the highest quality leads and the most leads possible. However, with limited budgets, small business owners are also looking for good opportunities to promote their business for free…

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link-structure

1. 32 Business Listing Sites That Will Get You Referral Traffic

Not all online searches and transactions are performed on search engines. Directories and social media websites expand your reach and have some of the hottest leads on the web at an inexpensive cost. Whether free or paid, these marketplaces are worth spending your advertising budget on…

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Most Popular Infographics of 2015

From time to time, when we run across an infographic that’s particularly interesting, informative, or entertaining, we like to share it with our readers. Here are 10 of the most popular infographics culled from the Web in 2015:

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