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Lauryn Johnson

Articles by Lauryn Johnson

Too Many Late Payments? Stop Unpaid Invoices from Affecting Your Business

Let me ask an honest question. How long do you typically wait for customers to pay you? Do your...

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The Craziest Way Influencer Marketing Works for Small Businesses on Social Media

Big brands love influencer marketing. But did you know influencer marketing works for small businesses too? Influencer marketing is...

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Why If Your CRM Isn’t Mobile, You’re Doing It Wrong

Recover your body. Recover your life. Sounds pretty great, right? For The Body Building’s Kasey Kahl, it’s not just...

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Building a 2019 Email Marketing Plan? Do More of This, and Less of That

Would you love to generate $44, just by spending a dollar? Who wouldn’t?! Luckily for small businesses, email marketing...

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What is Lead Injection? Why You Need a Better Way to Get Leads into Your CRM

When a consumer reaches out to your business and expresses interest, they become a lead. In marketing, we call...

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How to Avoid Chargebacks during the Holidays

Ever experienced a chargeback? You’d know if you have. It’s that moment when you see a cardholder has disputed...

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Writing for Social Media Business Pages: 7 Tips for Writing Posts that Get Read

Is your business active on social media? If so, whether you anticipated it or not, you added “writer” to...

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Can’t Afford to Give Discounts? 4 Cheap Ways to Promote a Services Business

Small businesses come in all shapes and sizes. So when it comes to promoting a small business, it’s no...

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Holiday Email Marketing Ideas You’ll Thank Us for This Season

How important is the holiday season to your business? Depending on your industry and the type of business you...

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Small Business Saturday Is Your Day – Make It Count in 3 Nearly Free Steps

The second the calendar changes over to November, we know what’s on your mind. The holidays aren’t just coming....

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Help! What to Do When Your Business Information Is Wrong on Yelp

Cue sounds of a broken record…it’s time to talk about your online listings again. We talk about it a...

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How many logins is too many logins? The answer may surprise you

Raise your hand if you have a list of passwords saved somewhere. I know I do. Maybe you’ve typed...

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The 6 “P”s of Building Quotes and Estimates That Win Over Customers

If you run a service-based business, you endure plenty of nerve-wracking moments on the job. Perhaps you get a...

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8 Spooktacular Social Media Marketing Ideas You’ll Love this Halloween

Boos, bats and…boosted posts? Oh my! Halloween may or may not be your favorite holiday. But as a business...

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Is Your Business Being Ghosted? Why Leads Disappear, and How to Fix It

You know when you’ve been “ghosted.” No, I’m not talking about when a love interest stops returning your calls...

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5 Ways to Book More Appointments Online for Your Services Business

Unhappy with your appointment booking software? If you have a method for booking online appointments online, it should be...

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Scarily Popular Business Website Trends to Avoid in 2019

Some trends are so ridiculous they’re just…scary. Fidget spinners, unicorn everything, and the extreme hype over tacos (maybe those...

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Spooked by the cost of Facebook ads? How what you sell affects their price

The copious amount of candy in my local grocery store can only mean one thing. Halloween is here. So...

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How Beyond Aquatics Used Communication to Grow Their Clients and Profits

If you ask Michael Burrows, founder of Beyond Aquatics in Tennessee, he’ll tell you he went into business to...

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[Video] The Hidden Fees of Payment Processing

Consumers want to pay by credit card. But when it comes to choosing a payment processor, finding the best...

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Don’t Let Spammers Ruin Your Day: How to Block Spam Calls to Your Business Phone

I’ve noticed it. You’ve noticed it. Robocalls and spam calls are interrupting your peace of mind and your day...

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