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Lauryn Johnson

Articles by Lauryn Johnson

5 Ways Smart Business Owners Unplug and Unwind during Summer

When you run a small business, it’s easy to feel guilty if you step away for even a second....

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All About that Bounce, ‘bout that Bounce, Your Bounce Rate

One of the top questions that leads small business owners to look for marketing help is, “Is my business...

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How Top Roofers Use Business Listings to Cover their Businesses Online

The hail storm hits, and you know what every other roofing contractor in your area knows. Busy season just...

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5 Telltale Signs Your Business Website Isn’t Working

“What’s the best place to hide a dead body?” “On page 2 of Google’s search results!” Most digital marketers...

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3 Smarter Ways to Put Your Small Business Tax Refund to Work

For both business owners and consumers, tax time can be a nervous time. If you’re new to running a...

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How 5G Mobile Marketing Will Create a Supercharged Space for Small Businesses

Mobile marketing technology is constantly evolving. The same goes for mobile data connections and the network technologies that impact...

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How to Accept Credit Card Payments Online: Choosing a Payment Processor

Finding the best way to accept credit card payments online is hard. Because when it comes to running your...

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Why Great Customer Service Means More than Smiles and Handshakes

I recently came across an article touting a certain quick-service chicken restaurant and its winning recipe for customer satisfaction....

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6 Habits of Successful Small Business Email Marketers

Spring is here, and it arrived in full force. But with Spring comes more than runny noses and watery...

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9 Ways to Fix Your Locksmith Business SEO to Rank Better in Online Searches

They’ve locked their keys in their car. They lost the extra house key. Or maybe they broke their only...

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Do You Have a Sticky Website? How to Get Consumers Stuck on Yours

What on Earth does the word “sticky” have to do with your business website? If you’re like me, the...

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16 Real Estate Marketing Ideas to Make You the Top Neighborhood Agent

According to Keller Williams, home sales are expected to decline by 2% this year. Does 2% seem like a...

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Top Online Ratings and Review Sites for Every Type of Small Business

Not all online ratings and reviews are created equal. The first that come to mind may be important to...

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[Video] Why First-Party Reviews Are So Important

Ever been asked to leave a review for a business? They probably sent you an email after you paid,...

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[Video] Don’t Waste Time and Money Developing an App

Today we’re going to talk about the power of progressive web apps. Raise your hand if you once thought,...

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The DOs and DON’Ts: Sending Permission Passes that Won’t Cause Too Much Heartbreak

Imagine a world where 100% of the contacts in your email list are fully opted in and excited to...

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Too Many Late Payments? Stop Unpaid Invoices from Affecting Your Business

Let me ask an honest question. How long do you typically wait for customers to pay you? Do your...

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The Craziest Way Influencer Marketing Works for Small Businesses on Social Media

Big brands love influencer marketing. But did you know influencer marketing works for small businesses too? Influencer marketing is...

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Why If Your CRM Isn’t Mobile, You’re Doing It Wrong

Recover your body. Recover your life. Sounds pretty great, right? For The Body Building’s Kasey Kahl, it’s not just...

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Building a 2019 Email Marketing Plan? Do More of This, and Less of That

Would you love to generate $44, just by spending a dollar? Who wouldn’t?! Luckily for small businesses, email marketing...

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What is Lead Injection? Why You Need a Better Way to Get Leads into Your CRM

When a consumer reaches out to your business and expresses interest, they become a lead. In marketing, we call...

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