Author: Jeff B. Copeland

Jeff B. Copeland is the senior manager for content at Dex Media.

Articles by Jeff B. Copeland

Drive Sales with Vehicle Wraps

Local Marketing

Drive Sales with Vehicle Wraps

You can turn your company car, van or truck into a big, colorful, rolling billboard with a vinyl wrap....

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How to Offer Coupons to Your Customers on Mobile Phones

Mobile Marketing

How to Offer Coupons to Your Customers on Mobile Phones

An estimated 91% of Americans have a mobile phone — and an estimated 100% of them like a good...

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Guide to Ratings and Review Sites

Reputation

Guide to Ratings and Review Sites

From “never going back” to “couldn’t have been nicer,” all it takes is a few keystrokes on a reviews...

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How to Track Your Business Competitors Online

Local Marketing

How to Track Your Business Competitors Online

You can track your business competitors’ pricing, personnel changes, product introductions and, in general, get a pretty good idea...

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Involve Employees in Your Company Facebook Page

Social Media

Involve Employees in Your Company Facebook Page

Updated April 17, 2013: Originally Published July 26, 2011 by Jeff B. Copeland Just as in your place of...

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How to Write Facebook Posts That Get Likes and Comments

Social Media

How to Write Facebook Posts That Get Likes and Comments

When you update the Wall on your Facebook business page, the update also gets published to the Walls of...

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How to Manage a Facebook Place Page for Your Local Business

Social Media

How to Manage a Facebook Place Page for Your Local Business

Your business may appear in two ways on Facebook: there’s the Page for your business, set up by you,...

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Track Performance of Your Business Page With Facebook Insights

Social Media

Track Performance of Your Business Page With Facebook Insights

As the administrator of a Facebook page for your business, you get a dashboard that shows the activity on...

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Capture Customers with Facebook News Feeds

Social Media

Capture Customers with Facebook News Feeds

When you update the wall on your Facebook business page, you also publish to the walls of the Facebook...

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How to Offer Coupons on Your Facebook Business Page

Social Media

How to Offer Coupons on Your Facebook Business Page

Facebook users say the number one reason they visit business pages on Facebook is to find deals and discounts. Coupons are...

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