Author: Christopher Folmar

Articles by Christopher Folmar

Mobile Web Versus Mobile Apps – Which is more useful for SMB’s today?

Mobile Marketing

Mobile Web Versus Mobile Apps – Which is more useful for SMB’s today?

I hear this question a lot from business owners and SMB marketers.  Several companies have recently started offering mobile...

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Why Small Businesses Should Worry About Mobile

Mobile Marketing

Why Small Businesses Should Worry About Mobile

Many people will say that 2011 was the Year of Mobile.  Smartphone sales have surged with some Android and...

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Is It Time To Give Up Customer Loyalty?

Local Marketing

Is It Time To Give Up Customer Loyalty?

Here’s how things stand from the small business customer relationship angle. We always try to remain loyal to our...

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How To Make The Most Out Of Mobile

Mobile Marketing

How To Make The Most Out Of Mobile

In a world that seems to go more and more mobile every day, catering to the 5.3 billion mobile...

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Meeting Your Sales Targets

Back Office

Meeting Your Sales Targets

If you want to meet your sales targets, you need to follow some tried and true rules to make...

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What’s Your First Impression?

Back Office

What’s Your First Impression?

Do you recognize just how important your first impression is? What your customers see or hear when they first...

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How To Sell Experience To Your Customers

Local Marketing

How To Sell Experience To Your Customers

A good businessperson knows that it’s not all about selling just a product to a customer, it’s about the...

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How To Research Your Competition

Local Marketing

How To Research Your Competition

If you want to stay on top of your competition, you need to know their products and services, and...

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How To Get Your Customers To Tell You What They Want

Local Marketing

How To Get Your Customers To Tell You What They Want

When it comes to our customers, we need to know what they want to give them what they want...

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Offering Mobile Coupons

Mobile Marketing

Offering Mobile Coupons

Couponing has been popular with moms for years, but it’s just catching on with mobile phone and mobile device...

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Upping Your Brand In 2011

Local Marketing

Upping Your Brand In 2011

If you want to build your brand in 2011, you’re going to have to start by thinking hard about...

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Changes To Look For In 2011

Local Marketing

Changes To Look For In 2011

While it may be hard to believe in many areas, many experts say the economy is actually on the...

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Don’t Focus On Your Competitors

Local Marketing

Don’t Focus On Your Competitors

Most businesses worry about their competition, and they research what their competitors are doing. Many business owners obsess about...

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Nurture Your Ideas

Back Office

Nurture Your Ideas

Everyone has new ideas and thoughts about growing and developing their business; otherwise, there wouldn’t be any innovation or...

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Marketing For The iPad

Mobile Marketing

Marketing For The iPad

The iPad has taken the computer world by storm, and already advertisers are clamoring to get their messages through...

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Marketing Using Mobile Phone Apps

Mobile Marketing

Marketing Using Mobile Phone Apps

Social networking is the hot thing for marketers to crack today, and one way they’re doing it is with...

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