Recently, I ordered a running armband. It arrived — with a thank you note for my purchase. It was...
We’re big fans of #MondayMotivation around here. If you go to our various Dex Media social platforms (Facebook and...
Halloween is on the horizon, so let’s talk horror stories and how to avoid them! AllDayPA created this fun infographic...
Sometimes it’s easy to forget that blogs, social media and e-newsletters don’t exist for their own sake. If you’re...
We had an amazing turnout for our Chicago Marketing Success Seminar at City Winery — 219 participants! The panel included: Barry Moltz,...
We hold these great events on marketing for small businesses — I’ve talked about them here before. (Next up: Events...
Hashtags walk a fine line between being helpful and being annoying. On top of that, they’re not as helpful...
In some ways, online marketing and doctoring professions seem at odds. Physicians deal with private information, and online marketing...
Social media may not seem as natural a fit for plumbers as say bakers — or at least, it’s...
Here’s a quick answer: No. And in all likelihood, you as a small business owner should have one. Granted, everyone...
Social media and blogging can be challenging for any profession to navigate, but it may be trickiest for lawyers. After all,...
Sure, vintage signage is fun to look at — they have unusual typeface and punctuation that’s just so charming to our...
As a small business owner, I’m sure you’re well aware just how quickly our world is changing. Once not too long...
In social media, there are the numbers that matter, and there are the numbers we tout. In fact, the...
Social media is a two-way street. There’s the message you put out about your business, and the message that...
I recently wrote about performing a Facebook A/B test on our consumer-facing Facebook pages. I decided to take my test...
First we covered top-performing Facebook, Instagram and LinkedIn — now we’ve come to Twitter! Twitter can be a wily one. Between...
I have the unusual position of running the social presence of two brands that are similar in many ways:...
As a small business owner, you’ve likely received so much advice on running your business that it’s difficult to determine what’s...
http://youtu.be/iAm6pa9hPKA Tweets are about to give you the power to purchase. Amazon and Twitter have teamed up so when...
Recently, I attended an event where vendors were selling their wares, and I was so enjoying myself that I decide...
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