The marketing technology landscape is large and growing. Even being able to take a 10,000 foot view of the platforms and technology available can be difficult to do alone. Scott Brinker of the Chief Martec blog helps every year by producing an infographic.
The number of vendors nearly doubled from last year’s edition, which charted an already-staggering 947 companies. This growth was partly due to new entrants, but also due to more thorough research:
Bonus: Heinz Marketing put all of this into an excel document with information like Twitter accounts and website URLs for all of these companies. You could use it to build your competitive report, company news curation list or whatever else you can think of. You can download that information here.